Tag archive: Matt Kleinschmit

The latest installment of Ipsos Insight's report Tempo: Keeping Pace with Digital Music Behavior finds that consumers still have a strong preference for purchasing traditional audio CDs of music from favorite artists; however, instead of buying CDs of new music or unknown artists on a whim, consumers are increasingly likely to sample tracks from new and unknown artists via digital download services. In part, this behavior has… Read More

A new report from market research firm Ipsos finds that as many as one in five Americans aged 12 years or more now owns a portable MP3 player, and more than one in twenty own more than one. The finding represents a one-third increase over the same figure from a year ago, when the company's digital music survey “Tempo” found 15 percent of Americans aged 12 or older owned an MP3 player, and is nearly double the 11 percent… Read More

The firm's research revealed that the number of paying music downloaders doubled in the first half of 2003