Venerable map maker Rand McNally (they’ve been around 150 years!) has introduced Rand McNally MONA, a $9.99/month mobile phone application which puts maps and directions right on your mobile phone without any additional equipment or expensive map updates.
As a cell phone application, MONA (which stands for Mobile Navigator) doesn’t have a dedicated interface for mapping functions, so it relies a bit on using a home or office computer to set up details before you head out on the road. Users enter destination addresses online, and they’ve automatically uploaded to the users’ phone. Once there, MONA’s “easy-to-use” interface lets users find their destinations reliably, complete with voice prompts with turn-by-turn directions, and automatic alerts and re-routing if drivers miss a turn. (Or, um, if they turn the wrong way. Not that I’ve ever done that. I’ve heard it happens. Just saying.)
