Portable Media Player sales have had a slow start and mixed reviews. Both iRiver’s and Creative Labs first players received only average marks from the industries top publications. But as with every new product, time will tell if the fad will pick up or fade away. TDG Research’s report may be a little preliminary to this type of product, but its worth checking out. Below is the summary of their report:
Tag Archive: PMCs
Portable Media Players Face Competition
According to research consultancy The Diffusion Group, while PMCs offer consumers an “all-in-one” package, its $500 price tag will make single application devices much more attractive to consumers.
“The most unique function of the PMC is its ability to store and playback digital video,” says Dale Gilliam III, analyst with The Diffusion Group. “But given that the penetration of PVRs among U.S. households remains poor and the PVR value proposition remains lost on most consumers, demand for a portable PVR is likely to remain very low for the next several years.”
