Today Click4Carbon moves out of beta, letting everyone use the UK-based search engine and also lower their carbon footprint.
The for-profit company is actually a portal to Google, meaning the world’s favorite search engine provides the results, and the ad revenue is shared with Click4Carbon, which uses them to fund reforestation projects through the Plant-A-Tree-Today Foundation.
Put together by John and Claire Russell, Click4Carbon promises to be carbon neutral and to become a community, offering a carbon calculator and advice on lowering carbon emissions.
In a statement on the site, the Russells said:
