Digital Trends
After rolling out a pair of commercials featuring Bill Gates and Jerry Seinfeld in somewhat offbeat—and somewhat poorly received—sketches, Microsoft is kicking off the second stage of its $300 million attempt to recapture the public conversation about the Windows brand. And the ads will do it by embracing the "I’m a PC" label created by Apple in its long-running Mac vs. PC advertising campaign, in which PCs have been (ably) personified by comedian John Hodgman.
Combs is presently looking for a partner to develop a game which would allow fans to build their own entertainment conglomerate.
A statement from Combs’ marketing company Blue Flame explained the mogul’s latest endeavor: “As Mr. Combs has experienced tremendous success in building his own conglomerate, we now want to offer video games users the opportunity to enjoy playing a game which they can enjoy and attempt to emulate his success.”
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