When last we heard from the Sharper Image it was shedding stores after declaring bankruptcy, blowing out inventory, and getting ready to retool itself as a “brand” rather than a retailer, “exploiting” the familiarity of its name to market products via other partners. Now, we’re starting to get a look at what the new Sharper Image brand might look like: the company has just announced the SoundBag, a new travel bag developed by The EnE Group combined with a flat-panel portable speaker system to be sold through Macy’s, Dillard’s, and Navy Exchange, along with other retail partners.
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Sharper Image Shutting Down Stores
The saga of The Sharper Image’s bankruptcy woes has reached its final chapter: the company has announced it plans to shutter its remaining 86 retail locations and blow out some $50 million in inventory, offering discounts of 20 to 40 percent on all merchandise.
The closeout is being handled by Hilco Merchant Resources, which, with Gordon Brothers and Bluestar Alliance, picked up the failing retailer for $49 million at a bankruptcy auction on May 29. Hilco had already been liquidating Sharper Image’s assets, including 96 of the company’s existing retail locations.
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