Digital Trends
The senior VP of Sony Electronics‘ home products division Randy Waynick says the company plans to ratchet up competition with the rival HD DVD format by bringing down the price on Blu-ray players: by mid-year, the Sony BDP-S300 Blu-ray player should start reaching retailers at a suggested price of $599, and offering more capabilities than the $999 BDP-S1 Blu-ray player Sony is offering now.
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