SanDisk has already shaken the market for portable media players with its affordable players packing Apple-like features, and now it’s moving on to the new market for playing downloaded digital video on a television. On Monday, the company announced the Sansa TakeTV, its solution to getting DV off the computer and onto the big screen.
Unlike competitors like AppleTV or a Slingbox, SanDisk skipped the networking approached completely in favor of simplicity. Instead, the TakeTV basically works like a large thumb drive – fill it up with video via a USB connection, then take it to your TV and plug it into its dock, which can be connected to a TV via AV composite inputs or S-video. Everything on the device can in turn be navigated through and played with the TakeTV’s tiny remote.
