Tag Archive: Trust

The BBC Trust has given the green light to the networks’ iPlayer system, which will make some BBC television programing available over the Internet. The system will enable a range of on-demand television and audio services and potentially signal a major change in the UK television industry.

The new iPlayer system went through a trail period this January in which 10,500 individuals and organizations participated in a “public value test” of the service. The BBC is a public broadcaster and a major force in television and radio broadcasting in the UK; the public value test was in part to assess whether the networks’ plan to offer the content for free would suppress competition in the nascent digital media market. In response to competition concerns, the BBC has scaled back a few aspects of the proposed iPlayer service, but will nonetheless roll it out later this year.  Read more...