Apple rumored to be dipping into its savings to acquire Color Labs

color appOne minute Color Labs, creator of the photo-sharing social app Color, is closing down, then the next it’s not, and now there’s a rumor it’s about to be purchased by Apple. No matter which one is true, it has certainly put then app-the-world-forgot back in the news.

Today’s rumor comes from TheNextWeb.com, where “trusted sources” say Apple is about to hand over a figure in the high tens of millions for company, and perhaps more importantly, its patent portfolio. The patents up for grabs include those related to GPS, battery saving, group content sharing and HD video recording.

Forbes.com points out that Color has a trademark on its name, and an acquisition would also nab the desirable color.com URL. It also says that Google offered to purchase Color before it launched, and suggests that Apple wants to keep the patents out of Google’s hands.

The report says that Color founder Bill Nguyen has thrashed out a deal with Apple thanks in part to an existing relationship with Eddy Cue, Apple’s VP of Internet Software and Services. Apple also purchased Lala, an online music startup and another Nguyen project, back in 2009. It’s said the Color deal is complete, and only needs a few signatures before it’s final.

If the acquisition rumor is true, it clarifies Color’s statement that “Color is not shutting down,” which under the acquisition scenario, it’s not.

An acquisition would also net Apple some more talent, of which there should be plenty inside the company. Just before Color launched, a report in The Wall Street Journal from March 2011 told the story of how Sequoia Capital got involved with the project. They apparently told Nguyen — after a 45-minute demonstration — that the concept was “transformative” and “not since Google have we seen this.”

Throwing $25 million at the company was supposed to accelerate five years of development into one, which would be achieved by hiring the “best-of-the-best engineers who will rapidly iterate and advance this terrific product.”

Apple rarely talks about its acquisitions, but Color may spill the beans, should there be any truth to this new rumor.

Gaming

Has it really been 17 years? The past, present, and future of the Xbox

From "DirectX Box" to "720," it's been a long, strange trip for Microsoft's Xbox gaming console. Here is what happened, from its odd beginnings to the rumored Scarlett console with streaming.
Computing

Intel expects Apple to transition Macs to ARM processors in 2020, report says

It has been rumored for some time that Apple could transition away from Intel to ARM processors, but a new report now claims that Intel is aware of the decision and that it could happen in 2020.
Computing

Apple is reportedly set to showcase a new Mac Pro at WWDC 2019 in June

Our Mac Pro 2019 rumor roundup covers all the news, leaks, and rumors about Apple's new machine, set to be announced sometime in 2019. Here's what Apple has said, what the experts think, and what we're likely to see with the new Mac Pro.
Mobile

The 2019 iPhone could put a charge into your other Apple gadgets

While it's not been long since the last iPhones launched, rumors for the next iPhone are already surfacing. Apple's 2019 flagship could include a variety of upgrades ranging from a new design to enhanced features.
Deals

Amazon cuts prices on the Apple Watch Series 3 for Presidents’ Day

The Apple Watch Series 3 is seeing the same price cut we saw during the Amazon sale just last week. So if you're hoping to pick up an Apple Watch for less than $250, this $50 discount from Amazon can make that happen for you.
Deals

It’s time to check out the best Apple Watch deals for February 2019

The Apple Watch has surged to prominence in recent years. If you're in the market for an iOS wearable, we've sniffed out the best Apple Watch deals available right now for all three models of this great smartwatch.
Deals

Apple brings back the iPhone SE with a $100 clearance discount included

Apple is offering the iPhone SE on their online clearance store once again. With discounts of $100, you can get a brand new unlocked iPhone SE for as little as $249. This offer is only available while supplies last.
Deals

Need a new tablet? Here are the best iPad deals for February 2019

In the wide world of tablets, Apple is still the king. If you're on team Apple and just can't live without iOS, we've curated an up-to-date list of all of the best iPad deals currently available for December 2018.
Computing

Chrome is a fantastic browser, but is is still the best among new competitors?

Choosing a web browser for surfing the web can be tough with all the great options available. Here we pit the latest versions of Chrome, Opera, Firefox, Edge, and Vivaldi against one another to find the best browsers for most users.
Deals

Looking to upgrade? These are the best iPhone deals for February 2019

Apple devices can get expensive, but if you just can't live without iOS, don't despair: We've curated an up-to-date list of all of the absolute best iPhone deals available for February 2019.
Deals

From Air to Pro, here are the best MacBook deals for February 2019

If you’re in the market for a new Apple laptop, let us make your work a little easier: We hunted down the best up-to-date MacBook deals available online right now from various retailers.
Mobile

Apple stomps on one FaceTime bug, only to have another one appear

Having fixed a FaceTime bug that let users eavesdrop on calls, another issue with Apple's video chat app appears to have surfaced. It concerns adding people to group calls, though there is a workaround.
Mobile

With Galaxy S10e, Samsung unapologetically rips a page out of Apple’s playbook

Samsung's Galaxy S10e -- a new entry in the Galaxy S-series -- has a few things in common with Apple's lower-cost iPhone XR. From the price tag to the color, we take a look atthe similarities.
Deals

Protect your iPhone or iPad with the IPVanish VPN, on sale through February

One of our favorite virtual private networks for iPhones and iPads, IPVanish, is now offering a huge discount on its two-year subscription as part of its 7th-birthday promotion. Read on to find out more about how this VPN works and how you…