Nearly 95% of E-Reader Owners Are Satisfied, But Not Committed

kindle-dxA new study shows that although almost 95 percent of e-reader owners are satisfied with their device, they are not as committed to it as you’d think. According to a new report e-Reader Owners: Attitudes and Usage from market research company The NPD Group, although 93 percent said they were “very satisfied” or “somewhat satisfied” with their device they still used other gadgets and mediums to access e-books. The study claims that about three-in-ten owners say they use at least one other device for reading e-books, such as a PC or a smartphone.

This could be what industry experts were eluding to when they claimed the iPad could be revolutionary—all-in-one devices like what people assumed the iPad would be could very easily put e-readers out of business. This study proves two things: that regardless of constant e-reader bashing people are very satisfied with the device, and that e-reader satisfaction isn’t stopping owners from using other devices to fulfill needs and read e-books. This basically reinforces the basis of which the iPad was founded on—now if only Apple could make some actual magic happen and deliver an actual all-in-one device.

The study also reports that some recommended improvements from owners include more book title availability, longer battery life, and color screens at 42 percent, 39 percent, and 34 percent respectively.

Computing

I tried an LTE laptop for a month, and I wasn’t really convinced

LTE laptops offer up plenty of benefits and are becoming more common. After spending one month with one in my daily life in New York City, I really wondered if it is something that consumers really need in their lives.
Deals

The best iPad deals for December 2018

In the wide world of tablets, Apple is still the king. If you're on team Apple and just can't live without iOS, we've curated an up-to-date list of all of the best iPad deals currently available for December 2018.
News

Listen up! White noise device may make VR motion sickness a thing of the past

A simple device that sends white noise vibrations to the inner ear could be all it takes to fix the long-running problem of nausea in virtual reality. The developers are now seeking FDA approval.
Product Review

The iPad Pro is the best tablet ever. But don't sell your laptop just yet

Apple has unveiled a big redesign for the iPad Pro, slimming down the bezels, adding Face ID, and the ability to attach and charge the Apple Pencil. All of this comes at a high cost however, as the iPad Pro starts at $799.
Computing

Costco members can cut up to $200 off MacBook and iMac price tags

Costco is discounting MacBook Air and MacBook Pro laptops by as much as $200 as part of a members-only sale. It also has deals on select MacBooks and iMacs, with optional Apple Care in most instances.
Mobile

Need to record calls on an iPhone? Check out our handy guide

Are you wondering how to record calls on your iPhone? It isn't as easy as you might think, but we'll walk you through the process of doing so with Google Voice, and identify several other apps and external voice recorders that can help.
Mobile

Leave the laptop at home, the iPad Pro is the travel buddy to take on vacay

The iPad Pro is a powerful tablet that's perfect for creatives and professionals. How does it fare when traveling with it as a laptop replacement? We took it on a two week trek in Japan to find out.
Mobile

Apple is spending $1 billion to hire up to 15,000 new employees in Austin

Apple has announced a series of expansions across the U.S. -- including a massive expansion to the company's Austin campus that will see it spending $1 billion to accommodate for up to 15,000 new employees.
Computing

Style up your MacBook Air with one of these great cases or sleeves

Whether you’re looking for added protection or a stylish flourish, you’re in the right place for the best MacBook Air cases. We have form-hugging cases, luxurious covers and padded sleeves priced from $7 to $130. Happy shopping!
Mobile

Ditch your smartphone for a year and win $100k from Vitaminwater

Vitaminwater is willing to part with $100,000 if you're willing to part with your smartphone partner for a year. Could you last for a year armed with only a 1996-era phone? Here's your chance to find out.
Deals

The best Apple Watch deals for December 2018

The Apple Watch has surged to prominence in recent years. If you're in the market for an iOS wearable, we've sniffed out the best Apple Watch deals available right now for all three models of this great smartwatch.
Deals

The best MacBook deals for December 2018

If you’re in the market for a new Apple laptop, let us make your work a little easier: We hunted down the best up-to-date MacBook deals available online right now from various retailers.
Deals

The best iPhone deals for December 2018

Apple devices can get expensive, but if you just can't live without iOS, don't despair: We've curated an up-to-date list of all of the absolute best iPhone deals available for December 2018.
Computing

How to connect AirPods to your MacBook

If you have new AirPods, you may be looking forward to pairing them with your MacBook. Our guide will show you exactly how to connect AirPods to MacBook, what to do if they are already paired with a device, and more.