Watch pro drivers joyride in $83.4 million worth of Aston Martin cars

It’s all in good fun when three employees rip it up inside and out at British luxury sports car maker Aston Martin’s new St Athan plant in South Wales. A promotional video shows off the new super spacious facility along with 65 million pounds ($83.4 million) worth of Aston Martin hardware.

aston martin joyride video 65 million pounds worth of martins

Aston Martin has already started redeveloping the St Athan plant’s three super hangers into a state-of-the-art luxury vehicle factory. The St Athan facility is Aston Martin’s second U.K. manufacturing plant.

The film was produced to celebrate the transfer of ownership to Aston Martin. It is not a typical blue sky corporate production panning wide open spaces and exalting the company’s past and future people and products, however. In this corporate video, the cars are the stars, which is only fitting — as well as great fun.

aston martin joyride video 3 drivers

The premise of the video is three employees, after delivering cars to the lineup of 28 varied historic and current Aston Martins, decide to break in early the next morning to have some fun with the impressive lineup of sports cars and race cars. Two Aston Martin Racing’s World Endurance Championship (WEC) drivers, Darren Turner and Nicki Thiim, are joined by Aston Martin Chief Engineer Matt Becker.

The drivers sneak by snoozing guards at the factory gate. The cars include a restored 1921 A3, a 1958 DBR1, a One-77, a number of Vantages, a Rapide S, an Aston Martin Vulcan, and more. There is even a Cygnet minicar that stays still while two other cars blast around it like wolves circling a lone sheep.

The drivers take the cars out three at a time and spend most of their time drifting and blowing wide donuts around each other. It’s all great fun until President and CEO Andy Palmer shows up. Suddenly the drivers disappear.

aston martin joyride video work to do

Palmer grills three security guards who claim to have heard nothing. After telling them they can forget about getting company cars, Palmer puts the guards to work cleaning up skid marks in one of the hangers.

Cars

Driving a prototype 2020 Passat at Volkswagen’s Arizona Proving Ground

Volkswagen’s Arizona Proving Ground is where new cars are tested to the breaking point, including the 2020 Passat midsize sedan. Ride along as the new Passat completes testing ahead of its 2019 launch.
Emerging Tech

With this robotic garage, retrieving your car is like using a vending machine

Remembering where we parked our cars can be a real pain. But what if our cars came to find us, rather than the other way around? A new automated robot parking valet system aims to help.
Cars

Pininfarina Battista is a 1,900-horsepower, 250-mph electric supercar

The Pininfarina Battista will be the first production car from famed Italian design firm Pininfarina. Named after company founder Battista Pininfarina, it has a claimed 1,900 horsepower and a $2.5 million price tag.
Cars

Gateway’s born-again Ford Bronco boasts classic style, 2018 muscle car power

Illinois-based Gateway Bronco has received a license from Ford to make brand-new examples of the first-generation Bronco. Every build starts with a Ford VIN and a donor vehicle, but Gateway upgrades every part of the car.
Cars

2020 Toyota Supra caught hiding in a trailer without a shred of camouflage

Toyota's plan to once again lure enthusiasts into showrooms involves bringing back the Supra, one of its most emblematic nameplates. Here's what we know so far about the upcoming coupe, which Toyota is developing jointly with BMW.
Cars

NYC mandates minimum wage for Uber, Lyft, other app-based rideshare drivers

New York City's Taxi and Limousine Commission approved a rule that drivers for companies such as Uber and Lyft must be paid at least minimum wage, even though they are independent contractors. The new pay rate includes operating costs.
Product Review

Boring takes a back seat as 2019 Corolla Hatchback mixes fun with practicality

We drive the 2019 Toyota Corolla Hatchback, the latest hatchback to bear the Corolla name. As the best-selling nameplate in automotive history, Toyota has high expectations to meet. This model mostly lives up to the legacy.
Cars

LM Industries’ autonomous shuttles head to Phoenix, Sacramento campuses

LM Industries will deploy Olli low-speed autonomous shuttles at school campuses in Arizona and California as part of its ongoing "fleet challenge," which asks local groups to propose uses for autonomous vehicles.
Cars

Bosch’s CES-bound shuttle concept takes us on a trip to a not-too-distant future

Bosch envisions a future in which driverless shuttles occupy their own market segment. The German firm won't build the shuttles, but it wants to provide everything else, ranging from the drive system to the apps used to hail them.
Emerging Tech

A lidar-equipped truck knows exactly how much de-icer to apply on roads

Lidar is best known as the laser-based technology that helps self-driving cars sense their surroundings. But the city of Knoxville has another, more seasonal use for it: De-icing roads.
Cars

Hertz speeds up car rentals with biometric scan technology

Biometric security technology that uses face, fingerprint, and voice recognition is gaining traction, with Hertz emerging as the latest company to incorporate it into its daily operations.
Product Review

Inside Maserati's Levante SUV beats the heart of a Ferrari

Maserati’s luxury SUV gets a shot in the arm by way of Ferrari-derived V8 power, but is it enough to go toe-to-toe with the established players in the high performance sport-utility segment? Let’s find out.
Mobile

McLaren puts the pedal to the metal in special-edition OnePlus 6T

The OnePlus 6T is yet another flagship killer smartphone, bringing powerful specifications to a much lower price than the competition. Now, OnePlus has teamed up with McLaren for the OnePlus 6T McLaren Edition.
Cars

Aston Martin’s 1,000-hp Valkyrie will boast the Mona Lisa of the engine world

Aston Martin has released new details about its F1-inspired Valkyrie hypercar. Co-developed with Red Bull Racing, the Valkyrie will be one of the most aerodynamic production cars ever made.