Skip to main content

From drones to pickup trucks, Workhorse CEO believes the future is electric

W
Workhorse SureFly

Tesla isn’t the only company focusing on electric vehicles. But instead of luxury cars, Ohio-based Workhorse builds electric delivery vans, and it’s developing an extended-range electric pickup truck called the W-15. The company is also working on drone delivery, and a human-piloted aircraft called the SureFly that looks like a cross between a drone and a conventional helicopter.

Workhorse recently brought the W-15 and SureFly to New York City, where Digital Trends chatted with CEO Steve Burns about the company’s many projects.

Workhorse SureFly Steve Burns
Workhorse SureFly

DT: We have the SureFly octocopter and W-15 pickup truck here. Workhorse also builds electric vans and is developing delivery drones. How did you get into so many different projects?

Steve Burns: It all started innocently enough. We first went into electrification. We didn’t have the wherewithal to put fast-charging networks all across the planet. They [electric delivery vans] go a defined range, and they come back to the barn at night. That’s how we got into delivery vans.

“[The SureFly] can probably get there faster than any ambulance. It doesn’t have the long wind-up of a helicopter.”

Since we cater to people that deliver things, we said, “we’re essentially making a more efficient truck, but a person going door to door in a truck is as old as the hills,” right? We thought, “how can we refine that?” And then we thought a drone could help the driver be more efficient. If you have three deliveries to the right, and one to the left, give the one on the left to the drone.

The FAA has let us start doing some testing, and it’s clearly going to be dramatically more economical. We let the customer opt in. They download the app, say “I want drone delivery.” They touch on the screen where they want [the package] to be delivered, and it winches it down.

That’s where we learned to fly. Then, as we wanted to do more and more cargo, we got to the point where we said we might as well build a manned [aircraft]. The FAA has a limit of 55 pounds [of cargo] on a drone.

So that FAA limit was the impetus for the SureFly?

Right. If you put a pilot in it, a person in it, suddenly it’s not a drone and, if you can get the FAA to certify it, you can fly it anywhere just like a helicopter.

We’ve been flying under experimental certification for about six months. Now they’ve accepted our application for full-type certification. We’re going to go through that very rigorous thing to allow us to sell that in the United States.

How many more steps do you have to go through before being able to sell it?

There are a lot of steps. But time-wise, we’re hoping to get it done in two years. It could take longer. It’s difficult to know. It’s the first of its kind to go through the process.

You mentioned cargo as one application. What other applications are you looking at?

Since we’re kind of fleet-centric, we want to sell to fleets first. So, like a paramedic; it can probably get there faster than any ambulance. It doesn’t have the long wind-up of a helicopter; it can be running instantly.

“When we went to make something, we thought, “why doesn’t everybody have a helicopter in their garage?”

What kind of other applications are we looking at? It could be a farmer doing precision agriculture. It could be a rancher checking on the cows. It could be military. But really, the number of calls we get, the biggest thing is people wanting to avoid traffic. So, in the end I think that’s going to be its biggest use, but we’ll start with fleets.

Why an octocopter, instead of a regular helicopter?

Our drones are octocopters. When we went to make something, we thought, “why doesn’t everybody have a helicopter in their garage?” It takes a long time to learn to fly a helicopter and be certified, they’re pretty costly to buy and maintain, and most people feel they’re not safe.

The first thought is, “is it safe?” It’s got eight propellers because if one should get hit with a bird, you can still get down. It’s got a generator that keeps the battery charged, but if the generator fails you’ve got enough battery to get down. And it’s got a parachute right in the middle of it. So [it has] a lot of redundancies.

You said you’re a fleet-centric company, so is the W-15 pickup going to be a fleet vehicle as well?

We made fleet delivery trucks, and then we thought, “what’s the number one fleet vehicle in the United States?” It’s a pickup truck. It’s the number one consumer vehicle, but it’s also the number one fleet vehicle.

“We’re coming out with two versions: an all-electric version, and a range-extended.”

Then we thought, “how could the number one vehicle not even have a mild hybrid?” They’re all just gas or diesel. Almost every SUV or sedan has at least a hybrid in the books, or maybe a full electric, but not pickup trucks. We started looking at it; we thought we had the chops to do it.

We thought, “well, let’s not make it just electric; let’s just try to make it the best pickup truck for fleets.”

For example, the hood is tapered downward. As opposed to normal pickup trucks, where grilles are getting larger and larger. That makes it difficult to see over; a lot of mayors are worried about hitting pedestrians with municipal vehicles. It also cuts through the wind better. But we didn’t take it down to a point, because we still wanted it to look like a pickup truck.

What was the thinking behind offering an extended-range electric powertrain?

Unlike a passenger car, a pickup truck can just double its weight. You just throw 3,000 pounds in the bed, or haul 6,000 pounds [on a trailer]. Whatever battery range you advertise, let’s say it’s 200 miles, it could go down to 100 miles if you’re towing something.

Workhorse SureFly Steve Burns
Workhorse SureFly

We’re coming out with two versions: an all-electric version, and a range-extended. All of the 6,000 preorders [we have] are for the range-extended.

If it’s really going to be successful, we didn’t want to say “okay, this gets 75 MPGe [miles per gallon equivalent]” but have an asterisk say it can’t do certain things. We wanted too take away the asterisk. Let’s try to make a vehicle that can do anything a diesel truck can do, but get 75 MPGe.

When will the W-15 go into production?

“We kind of took a page out of Tesla’s book there, to test the market. And it’s pretty robust.”

We’re trying to get people like Duke Energy, who bought the first 500 trucks, what’s called a manufacturer’s test vehicle late this year so they can start to test it. We want to get it into production in the first quarter of 2019.

As you said, pickup trucks are the biggest segment not just for fleet vehicles, but consumer vehicles. Is there any chance that the W-15 will be available to non-fleet buyers?

We’ve started to get a lot of calls for that. To test the market, we started taking preorders, [customers] put $1,000 down. We kind of took a page out of Tesla’s book there, to test the market. And it’s pretty robust.

What we’ve told all of them is, if you’re going to put your money down, first we’ve got to get through the initial wave of fleet orders. We really want to cut our teeth there before we go into full-blown consumer sales.

Editors' Recommendations

Topics
Stephen Edelstein
Stephen is a freelance automotive journalist covering all things cars. He likes anything with four wheels, from classic cars…
Rivian R2 vs Hyundai Ioniq 5: Should you wait for the Rivian R2?
Rivian R2

Rivian has taken the wraps off of the Rivian R2, an electric SUV that's similar to the much-loved R1S, but smaller and, crucially, cheaper. But the R2 goes up against some serious competition. The likes of Hyundai have been building solid EVs for some time now -- including the Hyundai Ioniq 5.

The R2 and the Ioniq 5 each make a compelling case for themselves, and they're likely to end up being similarly priced if the Ioniq 5 doesn't get much cheaper and the R2 does end up being sold at $45,000. To be fair, the cars are pretty different -- the R2 is more of an SUV, while the Ioniq 5 is much more crossover-sized. But because of their similar price, you might be deciding between the two. How do they compare? We put the Rivian R2 and the Hyundai Ioniq 5 head-to-head.
Design
The differences between the Rivian R2 and the Hyundai Ioniq 5 are perhaps no more apparent than when it comes to design.

Read more
The 6 best remote car starters in 2024
Best car remote starters

While some modern vehicles come standard with remote start features, it's still relatively uncommon. That's a shame because if you live somewhere where cold weather, snow, and ice are frequent concerns, a remote car starter is one of the best auto accessories you can have. If you're not familiar with them, a remote car starter works similarly to a key fob, except it will actually start your car from a distance instead of just unlocking the doors or trunk. That means you can start your car from the warm comfort of your home or office before venturing out. If you live somewhere hot, you can even start your car and let the AC run for a little bit. You'll never enter a freezing cold or scorching hot vehicle again.

The best remote car starters have long ranges, replaceable batteries, and other handy features — but how do you know which is best for you? We’ve compiled a list of the best car starters in a range of prices and features. Keep in mind that while you can install some yourself, some will require a professional.
The best remote car starters in 2024

Read more
The best portable jump starters for cars in 2024
The Clore Jump-N-Carry JNC660 portable jump starter connected to a truck battery.

Any time you hit the road, whether you're taking a short or long trip, it's a good idea to have backups handy. A spare or backup tire, some anti-freeze, windshield wash fluid, a road hazard kit, and, last but not least, one of the best portable tire inflators and a portable jump starter. You never know when cold weather, inadvertently leaving the dome light on, or plain old Father Time can curse you with a dead battery. Ensure you have one of the best portable jump starters that can save you in a jam, kickstarting your car even when there isn't anyone around to jump the battery. Naturally, that's why we’ve rounded up what we feel are the best portable jump starters for 2024.
The best portable jump starters in 2024

Buy the if you want the best portable jump starter overall.
Buy the if you want the best portable jump starter runner-up.
Buy the if you want the best portable jump starter and tire inflator combo.
Buy the if you want another name-brand option.
Buy the if you want the best portable jump starter for cheap.

Read more