Apple’s announcement was a departure from their usual communications as the company rarely says anything publicly about new product developments until they are ready to launch. However, no details on the product itself were given.
The timing of the statement is also important for Apple, since the new iMac will probably be released too late for new school purchases.
The company also said it has stopped taking orders for the current model iMacs, which have faced diminished sales in the last quarter.
“We planned to have our next-generation iMac ready by the time the inventory of current iMacs runs out in the next few weeks,” an Apple statement read. “But our planning was obviously less than perfect.”
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