Search Growth For Yahoo And Microsoft

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According to a new comScore report, both Yahoo and Microsoft experienced good growth for their search engines during October.

During last month a total of 12.6 billion searches were carried out, which was a rise of 7% over September. But in that total, Yahoo’s numbers rose 9% to 2.6 billion searches, while Microsoft enjoyed an 8% boost, up to 1.1 billion searches. The loser was AOL, where the figures declined by 2%. Google had a 7% rise.

Unsurprisingly, Google continued to dominate the market with a 63.1% share of all searches, up 0.2% on the month before. Yahoo also experienced a growth in market share to 20.5%. Microsoft’s numbers remained the same at 8.5%, while both AOL and fell.