Time is of the essence here, so we’ll cut to the chase: Amazon has just discounted the 55-inch LG B8 OLED 4K TV for Cyber Monday, dropping it from $1,350 down to just $874 — a total savings of $426. The best bit? It’s the only OLED TV on the shelves for less than $900, so if you’ve been looking for a reason to chop in your HDTV for something more in line with the times, here it is.
While there are more high-end alternatives for hardcore videophiles, the 55-inch LG B8 is the path to take for the average Joe wanting to breathe fresh life into their home entertainment setup — representing a tremendous step up from an HDTV and even a standard 4K TV. That’s because what we’re looking at here is an OLED TV, otherwise known as the best in the business.
Why? Because OLED TVs are a lot more detailed, deliver a faster response time and refresh rate, consume less power, and have a far better viewing angle than their flagship QLED counterparts (and not to mention run-of-the-mill LED TVs, akin to the one at the center of your home entertainment setup now). The result is a more vibrant, vivid, image that can’t be matched.
This is true for the 55-inch LG B8, one of the more reserved OLED 4K TVs on the shelves, hence why a 55-inch model is coming in at $874 with a discount, which is about what you’d usually pay for a 70-inch Samsung 4K TV when it isn’t on sale for only $550. But again, the LG B8 is in a completely different league in the picture department, bringing praise to the OLED name.
It’s a bit like how you pay more per square foot of living and recreational space for a house in a nice neighborhood: You’re going to need to part with more cash per inch of screen space if you want a high-end television. The reason being? The cost to develop and manufacture the hardware is a lot higher, which forces the overall price up. So you’re investing in quality here.
Dig deeper than the souped-up, ultra-immersive viewing experience the 55-inch LG B8 brings to the table and you’ll find multi-format HDR (headlined by both Dolby Vision and Hybrid Log-Gamma) for extracting every last drop of detail from supported content and LG’s intuitive webOS smart software for one-click streaming through the likes of Amazon Prime Video and Netflix.
If you’re serious about having the most immersive, detailed viewing experience you can buy for less $900, the 55-inch LG B8 is absolutely the way to go — marking the first time an OLED has ever slipped below the mark. However, if you’re in the market for something a little different — maybe something with a bigger screen — you aren’t entirely out of luck.
There are several other fantastic Cyber Monday TV deals available to celebrate Cyber Monday (duh!), including a 43-inch Samsung NU6900 for $230, a 55-inch TCL 4-Series for $280, a 60-inch LG UM6950 for $400, a 65-inch Vizio V-Series for $450, and a 70-inch Samsung 6-Series for $550. So there’s absolutely no reason to not take home a shiny new 4K TV today.
Bargain hunters on the lookout for more fantastic offers ought to take a peek at our list of the best Cyber Monday deals. We’ll be updating it from now through the event, so we’d recommend making it your one-stop-shop for all the latest savings. More interested in the offers that will follow in the run-up to Christmas and New Year? Take a look through our Holiday Gift Guide.
Like usual, to keep up with the latest offers the Digital Trends Deals Team find in real-time, follow DT Deals on Twitter and visit our Deals Hub.