Skip to main content
  1. Home
  2. Deals

Need a 4K TV? You can’t beat the quality and price of this Sony model today

Simon Cohen
By
Sony X900H 65 Inch TV
Sony

There is no shortage of fantastic Prime Day deals this year (or Black Friday TV deals for that matter), but we’ve been especially impressed by some of the Prime Day 4K TV deals we’ve discovered.

One deal, in particular, stands out: Amazon had deeply discounted Sony’s excellent X900H 4K TV, which you can now buy in three different screen sizes for way less than their regular prices. Depending on the size, you can save up to 36% off the regular price.

55-inch Sony X900H 4K TV — $950, was $1000:

65-inch Sony X900H 4K TV — $1000, was $1400:

75-inch Sony X900H 4K TV — $1600, was $2500:

Related

The X900H is a unicorn in the 4K TV world because it offers absolutely top-notch picture quality at prices that are substantially more affordable than other models that offer a similarly good image.

Sony’s image processing and control over backlighting are the two ingredients that give the X900H its impressive black levels and contrast. Some QLED TVs struggle to keep the darkest parts of an image truly black, which is why OLED TVs have become so popular. But the X900H manages to achieve superb black levels thanks to Sony’s local dimming algorithm, which our reviewer says is “the best local dimming algorithm in the business.”

Gamers who are considering upgrading to Sony’s PlayStation 5 later this year should take note: The X900H will receive an upgrade in the coming months that enable variable refresh rate (VRR). VRR is a key gaming technology and the X900H is the only Sony model in 2020 to offer it, making it the clear pick for both PS5 and Xbox Series X buyers who don’t want to spend a fortune on a gaming TV.

With Android TV on board, you not only get access to thousands of streaming apps from all of the biggest names like Netflix, Amazon Prime Video, Disney+, and Hulu, but it also has the Google Assistant and Chromecast built-in. If you prefer Alexa, you can control the X900H from any Alexa-powered smart speaker, too.

Sony 4K TVs don’t go on sale very often and when they do, the discounts tend to be small. That makes this deal especially attractive — the discount is excellent and the X900H isn’t an older model, it’s brand new for 2020. Don’t wait, it’s unlikely you’ll see a better price on this TV before the end of the year.

55-inch Sony X900H 4K TV — $950, was $1000:

65-inch Sony X900H 4K TV — $1000, was $1400:

75-inch Sony X900H 4K TV — $1600, was $2500:

After something a bit more high-end? Don’t miss this Sony OLED 4K TV deal.

Editors' Recommendations

Topics
Simon Cohen
Simon Cohen
Contributing Editor, A/V
Simon Cohen covers a variety of consumer technologies, but has a special interest in audio and video products, like spatial…
Why aren’t sports in 4K and HDR? It’s harder than you think
Fox Sports Camera

I don’t know if we can pinpoint a moment at which 4K content became normalized -- it sort of snuck up on us -- but today 4K and 4K HDR content is not hard to come by. Netflix, Amazon, Disney +, HBO Max – they all have it, and plenty of it. So we’re starting to get used to it. We’re hungry for 4K and we expect it on our plate. This has a lot of folks wondering: Why is it so hard to get sports in 4K?

Three years ago, I was fortunate enough to fly down to Florida to go behind the scenes with Fox Sports as it delivered the first-ever 4K HDR Super Bowl broadcast. Not only did I get to watch the Fox team do its live daytime broadcasts from South Beach, but I also got to go to roam around Hard Rock Stadium, where I had totally unfettered access to the stadium and all the cameras in it – as well as a massive broadcast compound. I got to go in every production truck, I saw every step of the production, from the cameras to the outbound feeds, and I got every question I asked answered by some of the top video production pros in the business. I learned so much while I was there.

Read more
New Apple TV 4K tweaks the internals and the price
Apple TV 4K 2022.

Apple today announced a new version of Apple TV 4K. It's the third generation of what we consider to be the best streaming device you can buy, and Apple's not really messing with things too much. Same general design. Same general function. But the internals have been tweaked that allow this 2022 model (which follows the models released in September 2017 and May 2021) to work better with more TVs — and to allow for a little more flexibility in price.

Here are the big deals: There are now two versions of Apple TV 4K (or SKUs, for those of you who prefer inside-baseball terms). There's a model that's Wi-Fi only with 64GB of storage for $130, or a model with Wi-Fi and Ethernet with 128GB of storage for $150. For our money, we'd just go ahead and spend the extra $20.

Read more
This stunning, folding 4K TV now costs 50% less, but you still can’t afford it
C Seed N1 folding 4K MicroLED TV.

MicroLED technology promises to one day give us absolutely huge TV screens at accessible prices. But that day is not today. Instead, it is being used to create some of the most dazzling -- and exorbitantly expensive -- TVs on the planet, like the stunning, folding 4K M1 TV from Austrian brand, C Seed, which will set you back $400,000. But we've got great news for those who simply refuse to spend more than $200,000 on a folding TV: C Seed has just announced the folding 4K N1 TV, which you can add to your home (or superyacht) for the miserly sum of just $190,000.

But just to keep your expectations in check, $190,000 is the starting price for the N1. For that amount, you're looking at the smallest screen size of just 103-inches. It's available in two larger sizes too (137- and 165-inches), but as they say, if you have to ask how much those sizes cost ...

Read more