New non-gaming apps further establish Xbox’s future in television

Xbox TV

One day, the diehard gamer that still has their original Xbox Live account name from when they downloaded the broken Star Wars: Knights of the Old Republic DLC onto their 2001 launch Xbox is going to wake up and ask, “When did my Xbox 360 turn into this weird cross between a PC and a cable box?” The answer: Slowly but surely since 2008.

Wednesday’s Xbox update brought with it a selection of non-gaming apps that further broadened the Xbox 360’s entertainment purview. Larry “Major Nelson” Hyrb announced that News Corp. strengthened its ties with Microsoft via the WSJ Live app. WSJ Live is the Wall Street Journal equivalent of Fox News’ Fox Broadcast app that hit Xbox Live back in September, with “live and on-demand original programming from over 2,000 journalists.” It will have 4 hours of original programming per day and full access to the WSJ’ video archive.

Of less immediate interest to readers in the US is the addition of the Gol Stadium app to Xbox Live in Spain. It’s a streaming version of the Spanish television channel Gol Television, a subscription-based premium channel streaming soccer matches. While US fans still carrying a torch for Spanish soccer after its World Cup and Euro championships in 2010 and 2012 respectively might feel left out, take heart. This new partnership is just one more entry in Microsoft’s expanding line up of sporting network partnerships.

Neither Gol Stadium or WSJ Live are particularly noteworthy on their own. Microsoft has plenty of sporting network partnerships, like its one with Disney subsidiary ESPN and the MLB. It also has a longstanding relationship with News Corp. and has been increasing its news magazine content on Xbox Live for two years. Together, though, these apps highlight how Microsoft is subtly transforming its video game console business.

Companies like Google and Apple have struggled to get “web TV” products off the ground. Google TV and Apple TV set top boxes have sold, but they’ve never been a force in the market. Microsoft has taken a different tack in its bid for living room entertainment supremacy, starting with a popular gaming machine and then transforming it into an Internet television box.

Xbox Music, Xbox Video, non-gaming apps like WSJ Live—They’re all part of the tapestry of Microsoft’s future as a broad entertainment provider. It’s already developing more original television content on its own.

Xbox 360 isn’t a game console any more. It’s an Internet television set top box with an install base of 70 million consoles around the world.


Get an Xbox One S or PlayStation 4 for just $200 at GameStop starting Sunday

GameStop is currently running an early Black Friday sale that offers an Xbox One S or a PlayStation 4 slim model for just $200 apiece. Both consoles come with a free game, and other games are also on sale.
Movies & TV

How to watch NFL games online, with or without cable

The NFL's 2018 season is here, and we know you don't want to miss a moment of the action. Our comprehensive streaming guide will show you all the best options to watch the games online so you can make the right choice.

These are the best Xbox One games available right now

More than four years into its life span, Microsoft's latest console is finally coming into its own. From 'Cuphead' to 'Halo 5,' the best Xbox One games offer something for everyone.

Here are the best Black Friday deals you can get for Xbox One, PS4, and Switch

If you're in the market for a new video game console, there's no better time to pick one up than Black Friday. These are the best video game console deals for Black Friday 2018, including PS4, Xbox, and Nintendo Switch.

‘Blockchain gaming’ startup gets $16 million in Series A funding

A gaming startup, Mythical Games, has raised $16 million in Series A funding to work on their concept of blockchain gaming. The aim is for the startup to develop games for the PC, console, and mobile markets.

‘Fortnite’ named Ultimate Game of the Year at the Golden Joystick awards

This year's Golden Joysticks, the gaming awards handed out by GamesRadar, have been announced and Fortnite has been named the Ultimate Game of the Year. It beat out Red Dead Redemption for best game, but Red Dead was named critics' choice.
Emerging Tech

Awesome Tech You Can’t Buy Yet: A.I. selfie drones, ‘invisible’ wireless chargers

Check out our roundup of the best new crowdfunding projects and product announcements that hit the web this week. You may not be able to buy this stuff yet, but it sure is fun to gawk!

Want to gift a Steam game so you can play with a friend? Here's how to do it

The holidays may have passed, but it's always a good time to give the gift of gaming (especially when there's a Steam sale)! Here's our quick guide on how to give a Steam game as a gift.

‘Final Fantasy XIV: Shadowbringers’ to launch next summer with gunblades, Viera

Square Enix revealed that Final Fantasy XIV: Shadowbringers will be released in summer 2019. The third expansion of the MMORPG will include new story content, dungeons, and raids, in addition to gunblades and the Viera.

The Fix PUBG campaign is over: What’s next for ‘PlayerUnknown’s Battlegrounds’?

The PlayerUnknown's Battlegrounds development team declared that the Fix PUBG campaign was over. Here are the results of the three-month campaign, as well as the future plans for the multiplayer Battle Royale shooter.

Cyber Monday 2018: When it takes place and where to find the best deals

Cyber Monday is still a ways off, but it's never too early to start planning ahead. With so many different deals to choose from during one of the biggest shopping holidays of the year, going in with a little know-how makes all the…

Original ‘Diablo’ developer calls out Blizzard for disrespecting its employees

In a Twitch rant, an original creator of Diablo has said that Blizzard is more interested in caring for its shareholders and the elite one percent of the company than looking after its workers.

These are the coolest games you can play on your Google Chrome browser right now

Not only is Google Chrome a fantastic web browser, it's also a versatile gaming platform that you can access from just about anywhere. Here are a few of our favorite titles for the platform.

PlayStation 5 release date in 2020 confirmed? PSVR 2 also on the way

A Redditor who correctly claimed that Sony will be skipping E3 2019 revealed several details about the PlayStation 5 and the PSVR 2. The PlayStation 5 release date will be in 2020, while the PSVR 2 will ditch the breaker box.