Nintendo of America Inc. announces new plans for marketing, sales and distribution of future editions of the PokÃ©mon-e Trading Card Game (TCG) in North America. Nintendo is establishing a newdivision housed at Nintendo’s Redmond, Washington, headquarters to manage the trading card business. PokÃ©mon USA, Inc. based in New York City, will work closely with Creatures, the PokÃ©mon TCGdesigners, and Nintendo of America in support of the TCG in North America.
The first expansion of the PokÃ©mon-e TCG from Nintendo will showcase all-new characters from the highly anticipated PokÃ©monÂ® Ruby and PokÃ©mon Sapphire video games which launched for Game BoyÂ® Advanceon March 19 in North America. Nintendo adds the PokÃ©mon-e TCG to existing e-Reader card products like Mario Party-e, Animal Crossing-e and the NES-e series.
The release date for the first PokÃ©mon-e TCG expansion based on PokÃ©mon Ruby and Sapphire to be published, marketed and distributed by Nintendo of America, is set for June, 2003. These cards will becompatible with Nintendo’s popular e-Reader accessory, allowing consumers to access additional game information on their Game Boy Advance systems.
â€œPokÃ©mon video games and the PokÃ©mon TCG are so closely integrated in North America that it makes sense for Nintendo to manage both key components,â€ says Tatsumi Kimishima, president, Nintendo ofAmerica Inc. â€œThrough innovations such as e-Reader, Nintendo is able to consistently enhance the synergy between trading cards and video games.â€
PokÃ©mon Ruby and Sapphire are the first PokÃ©mon video game titles available for Nintendo’s Game Boy Advance system and will be available for an MSRP of $39.95 each. Game Boy Advance is available fora MSRP of $79.95, while the newest edition to the Game Boy family, the Game BoyÂ® Advance SP will be available March 23 for an MSRP of $99.95.
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