Skip to main content
  1. Home
  2. Audio / Video
  3. Deals

Digital Trends may earn a commission when you buy through links on our site. Why trust us?

It’s still not exactly cheap, but this 77-inch Sony OLED TV is $300 off

Lucas Coll
By
A Sony A80K 4K OLED TV sits on a table with an ocean in the background.

If the new year and the Super Bowl weren’t good enough reasons to upgrade your home theater but you’re still on the lookout for TV deals, this one is worth checking out. With its advanced display and image processing technologies, the Sony Bravia XR A80K OLED TV will bring your favorite movies, shows, and games to life, and it’s on sale: Right now, Best Buy is offering a 10% discount of $300 on this high-end 4K OLED TV, bringing the price down to $2,700. That’s still not exactly cheap, but if you’re a cinephile, a gamer, or just looking for a great viewing experience, the Sony Bravia XR A80K 77-inch OLED TV is sure to impress. Keep reading to learn more about the Sony Bravia XR A80K OLED TV and what sets it apart from the competition.

Why you should buy the Sony Bravia XR A80K 77-inch OLED TV

While this isn’t the cheapest OLED TV out there, it’s still a worthy buy if you’re a serious entertainment enthusiast looking to upgrade your home theater setup with a big and beautiful screen. That’s because the Sony Bravia XR A80K OLED TV is, put simply, one of the most impressive televisions currently available. The standout feature of the Sony Bravia XR A80K TV is its large 77-inch panel. This display offers a 4K resolution and OLED (organic light-emitting diode) technology, which means that it’s capable of creating incredibly detailed images with cinematic clarity. Additionally, the TV supports HDR10, HLG, and Dolby Vision HDR formats, which means that you can enjoy a wider range of colors and increased contrast in your favorite movies and shows.

In addition to its vibrant OLED panel, the Sony Bravia XR A80K TV also boasts an impressive audio system, as you’d expect from one of the best TV brands. Acoustic Surface Audio+ technology uses the entire screen as a speaker to create immersive sound. Additionally, the TV supports Dolby Atmos for a 3D audio experience that will take your entertainment to the next level with room-filling audio. Under the hood, the Bravia XR A80K OLED TV is powered by Sony’s Cognitive Processor XR chipset. This processor can analyze and optimize the picture and sound quality in real-time based on the content being displayed, and is great for upscaling legacy content as well. This means that you can enjoy a more cinematic viewing experience tailored to your viewing habits.

Related

This 77-inch Sony OLED TV runs on Google TV which offers easy access to all of your favorite streaming services, including Netflix, Prime Video, Hulu, and Disney+. The TV also has both Google Assistant and Amazon Alexa built right in, which means that you can control everything using just your voice. OLED TV deals can be somewhat scarce outside of big seasonal sales and events like Prime Day and Black Friday, but right now, Best Buy has a modest but welcome 10% price cut on the Sony Bravia XR A80K 77-inch OLED TV that brings this cinephile-grade television down to $2,700. That’s a nice $300 savings on its usual $3,000 price tag.

Editors' Recommendations

Topics
Don’t miss your chance to get this 70-inch 4K TV for just $450
The Insignia 50-inch F30 Series 4K Smart Fire TV hangs in a living room.

Upgrading your home theater setup with a large screen is becoming more affordable, especially if you take advantage of TV deals such as Best Buy's $200 price reduction for the 70-inch Insignia F30 Series 4K TV. You'll only have to pay $450 instead of $650, which will place it within reach for more families. However, if you're already looking forward to watching your favorite shows and movies on this massive display, you'll need to hurry up with your purchase because we don't think there's much time left on the offer.

Why you should buy the 70-inch Insignia F30 Series 4K TV
It may not be as popular as the best TV brands like Samsung and Sony, but Insignia continues to release 4K TVs with low prices without sacrificing quality. The Insignia F30 Series 4K TV is a good example, as it will let you enjoy your favorite content at 4K Ultra HD resolution, while High Dynamic Range technology further boosts the picture quality with a wider range of colors and sharper contrast. The 4K TV aims to bring the cinema into your home with immersive audio enabled by DTS Studio Sound, but it's highly recommended that you invest in soundbar deals when you get the chance for an even better experience.

Read more
Spring sales make now a great time to buy a Bluetooth speaker
JBL Xtreme 2 in Beach

Now's as good a time as any to buy a Bluetooth speaker, especially if you'll be taking advantage of the discounts that you can get from Best Buy. The retailer's spring sales are in full swing, including Bluetooth speaker deals involving some of the top names in the industry. The offers won't be around forever though, so to help you make your choice on what to purchase, we've rounded up the best bargains for Bluetooth speakers made by Sony, Bose, JBL, and Marshall.
Sony SRS-XB13 Extra Bass -- $50, was $60

The Sony SRS-XB13 Extra Bass Bluetooth speaker is as compact as they come, but it's got what it takes to breathe life into a party with its sound diffusion processor that spreads the music over a wider area, and a passive radiator that gives bass a boost. The Bluetooth speaker is waterproof and dustproof with its IP67 rating, and it's even got a UV coating for extra durability against the elements. It can run up to 16 hours on a single charge, and it comes with a multi-way strap to make it easier to travel with.

Read more
Best Buy’s latest sale drops the price of this 85-inch TV under $1000
lg samsung vizio 4k tv deals ces 2020 sale tcl 4 series

If you're thinking about getting a massive upgrade for your home theater setup, this may be the nudge that you need -- Best Buy's $350 discount for the 85-inch TCL 4-Series 4K TV, which brings its price down to $950 from its original price of $1,300. You won't always come across TV deals for a screen of this size for less than $1,000, so if you're interested, it's highly recommended that you add it to your cart and check out as fast as you can as the offer may get sold out very soon.

Why you should buy the 85-inch TCL 4-Series 4K TV
TCL is one of the best TV brands in the market because of the value that its products provide to its customers, and that's certainly on full display with the TCL 4-Series 4K TV. There's something about an 85-inch screen in your living room that will never get old, though you'll want to check out our guide on what size TV to buy first if you've got enough space for it. If you do, you'll enjoy watching your favorite content with sharp details thanks to the TV's 4K Ultra HD resolution, and with lifelike colors from its support for High Dynamic Range technology.

Read more