Skip to main content

CBS says Super Bowl 50 saw a ‘record audience’ watch via streaming

super bowl 50 record streaming audience levis stadium
Image used with permission by copyright holder
It’s no secret that streaming is getting more popular, and the Super Bowl is no exception. CBS says that of the viewers tuning in to watch the Denver Broncos take on and eventually defeat the Carolina Panthers, a “record audience” watched via streaming, according to Re/code.

At least for now, the company isn’t publicly sharing any hard numbers in terms of viewership. Last year, NBC streamed the game and said streaming viewership had hit 1.3 million concurrent users, with an average of 800,000 viewers per minute. CBS says it saw higher numbers — we just don’t know how much higher they were.

This shouldn’t come as a surprise, really. If you read our guide on how to watch Super Bowl 50, you know there were plenty ways to watch that didn’t involve traditional broadcast or cable TV. CBS streamed the game live on, but it was also available via the CBS Sports app, which is available on most streaming boxes, the Xbox One, iOS and Android tablets, and Windows 10.

When it comes to streaming NFL games live over the Internet, this is just the beginning. Last week we reported that several major tech companies including Apple, Google, Amazon, and Verizon were said to be in talks with the NFL over rights to streaming future games. While networks may be reluctant to move toward streaming, the NFL certainly seems to see major potential in it.

Viewers may have watched via streaming in record numbers, but it wasn’t an entirely smooth experience. Early on, some Apple TV owners encountered issues with the CBS Sports app. This was fixed fairly quickly, and fans were able to watch most of the game, but this isn’t the first time streaming services have been challenged by major TV events.

Most viewers watch for the game, but plenty of people care just as much about the commercials that air during the game. If you missed them or just want to see a few again, take a look at our roundup of the best ads from this year’s game.

Editors' Recommendations

Kris Wouk
Former Digital Trends Contributor
Kris Wouk is a tech writer, gadget reviewer, blogger, and whatever it's called when someone makes videos for the web. In his…
3 great Hulu shows to watch instead of the 2024 Super Bowl
Maya Lopez kicks an enemy in Echo.

The 2024 Super Bowl is almost upon us, and the vast majority of Americans are probably going to be watching the big game. But if you're not a sports fan, then not even the Super Bowl commercials may be able to entice you. Fortunately, Hulu subscribers can curate their own alternative viewing options on Super Bowl Sunday.

With so many shows at your disposal, there are a ton of things to watch instead of the Super Bowl. We've narrowed down our selections to the three best Hulu shows to watch during the Super Bowl. Our picks are admittedly action-heavy, but there's something for comedy and romance lovers as well.

Read more
10 great movies to stream instead of watching the 2024 Super Bowl
A man stands next to a woman in The Legend of Tarzan.

For football fans, the Super Bowl is the culmination of their fandom; all the pre-season games, the post-season clashes, and endless commentary about quarterbacks, tight ends, and wide receivers have all led to this. For everyone else, it's just another Sunday to pass the time by watching movies.

With the 2024 Super Bowl overwhelming the pop culture landscape, finding the right movie to watch can be hard. Digital Trends has compiled a list of movies on various streamers like Netflix, Amazon Prime Video, Peacock, Max, and Hulu that are guaranteed to please everyone in the household, from the hardcore cinephile to the most passive viewer.

Read more
3 best Amazon Prime Video movies to watch instead of the Super Bowl 2024
Cipher is assaulted by three men in Fast X.

If you're not watching the 2024 Super Bowl this Sunday, then what are you doing? The big game may be like a national holiday for some people, but not everyone is into sports and it's just another Sunday for them. But just because traditional TV channels will be all over the Super Bowl, it doesn't mean that you have to be. As an Amazon Prime Video subscriber, you can make your own programming plans instead of settling for a three- to four-hour football game.

While there are a lot of great films on Prime Video, our picks for the three Amazon Prime Video movies to watch instead of the Super Bowl were chosen because they're more likely to leave you in a good mood after watching them. Asteroid City is arguably a better film than all three of the movies below, but Wes Anderson's emotional film deals with things like grief that just aren't fun to grapple with, especially if you're trying to push the Super Bowl experience out of your mind. The following three movies should help you with that.

Read more