Activity curator Sosh hits iPhone – new cities are next

soshYou might think the market for curated lifestyle activities was full enough. And in one sense you’re right: Groupon Getaways, LivingSocial Adventures and Escapes, and Google Offers have capitalized on the daily deals aspect of the market, plus Foursquare and Yelp have decidedly cornered local.

Still, the age-old question “what should I do” remains. Users of any and all of these services have likely found themselves wondering how best to fill the time, and there are moments when all of the check-ins and discounts aren’t enough to help you make a decision. Between all of these services, taking advantage of what a city has to offer has perhaps gotten easier, but it’s also gotten overwhelming.

So perhaps there is more room, and Sosh is going to try and find it. The curated local activities Website launched about a year ago after CEO Rishi Mandal and other members of the Slide team were acquired by Google. Mandal explains that going from Slide to Google was a major transition and that he and several other members felt more comfortable in the startup space. “Starting our own thing made the most sense,” he tells me. So they began Sosh, which wants to provide an answer to the “what should we do?” question we all keep asking.

“Millions of people go to Google and search ‘things to do’,” Rishi says. “It’s as popular a query as ‘Justin Bieber.’”

In addition to accruing a wide variety of activities (hiking, cooking, eating, happy hours where you can paint – the options run the gamut), Sosh also learns from your usage to better its suggestions. Rishi says that the team of curators also help keep quality high. “We do have humans look at everything before it goes on the site, so they can say ‘no I’ve been to this place and it sucks.’”

The site has spent the last year focusing solely on San Francisco and its Web based application. Now, it has launched its iPhone app. It’s a necessary complement to Sosh, especially for something that’s activity focused. Rishi says that the Web app sees activity spike during the week, but on Friday and Saturday when users are already out, the mobile app sees increased use.

Sosh_iPhone_ScreenshotsThere’s also a seamless location feature to the app (no, not like Highlight) that’s similar to the Foursquare Radar function – basically it will read your GPS to tell you what’s going on around you.

It’s been something of a slow rollout, but now that Sosh has its Web and mobile app fully up and running, it’s time to expand into new territory. During the second half of this year Rishi says Sosh will hit new metros and that right now they are trying to line up teams in the possible locations to learn more about them and start the discovery process.

Honestly, I’m surprised the mobile-local-e-commerce industry hasn’t been exhausted yet. But no one app has quite been able to solve the problem at the front of it. We’ll have to wait until Sosh hits more markets to find out if it has the answer.

Mobile

Rekindled yet again, Nokia’s next-gen phones offer more than just nostalgia

HMD Global, a startup that designs and builds Nokia Android smartphones, wants to put the Nokia brand name back “where it belongs.” It helps that it’s made up of ex-Nokia employees. We go behind the scenes to see how HMD formed.
Home Theater

Cutting the cord? Let us help you find the best service for live TV streaming

There's a long list of live TV streaming services available to help you cut the cord and replace your traditional TV subscription. Each is different in important ways, and this guide will help you find the best one for you.
Computing

Google is giving its G Suite web apps new touches of visual improvements

Your G Suite applications will soon have a different look. Several of the web apps are getting updated with subtle visual improvements inspired by Google's Material Design guidelines. 
Mobile

Keep up-to-date with the best news apps on iPhone and Android

Are the days of traditional newspapers and broadcast news dwindling? With apps this good, maybe. Catch up on the latest headlines on any platform with the best news apps on iOS and Android.
Smart Home

Put away that sponge and let us help you pick the best dishwasher for your buck

Tired of doing dishes by hand? Take a look at our picks of the four best dishwashers currently available and let a machine do the dirty work for you. They’ll do a much better job, anyway.
Smart Home

A.I.’s humorous side: Here are the funniest things to ask Alexa

Amazon's Alexa voice assistant has a wide repertoire of funny responses, jokes, and hidden replies that you can have fun with. Here are the best funny things to ask Alexa and examples of what her responses are.
Product Review

Gate’s Smart Lock is locked and loaded but ultimately lacks important basics

In a world of video cameras and doorbells comes the Gate Smart Lock, a lock with a video camera embedded. It’s a great idea, but lacks some crucial functionality to make it a top-notch product.
Smart Home

The best washing machines make laundry day a little less of a chore

It takes a special kind of person to love doing laundry, but the right machine can help make this chore a little easier. Check out our picks for the best washing machines on the market right now.
Smart Home

The best multicookers of 2019 for everything from sauteing to slow cooking

Find the best multicookers for your cooking ambitions. Whether you are just getting started in the kitchen or you've been cooking for years and want a device to make it easier, these are the best smart pots for you to choose from.
Smart Home

This Silicon Valley studio rents for $1,500 per month — to 2 cats

A man in San Jose, California, rents a studio apartment for $1,500 per month for a very important reason: So his daughter's two cats have a place to call their own. It may be the swankiest cat pad on the West Coast.
Deals

Amazon drops prices on Roomba robot vacuums by up to $150

Amazon is offering discounts on iRobot Roombas and other robot vacuums to help you get a leg-up on those chores. We've rounded up the best deals available now and put them all in one place.
Smart Home

Speed up cooking with one of the best pressure cookers on the market

Not all pressure cookers are created equally. You have to choose between stovetop cookers, multicookers, canners, and even microwave cookers. Our pressure cooking buyer's guide includes our picks for the best in each category.
Smart Home

Brew it fast, hot, and flavorful with our favorite coffee makers

Whether you're looking for a simple coffee maker to get you through the morning or a high-end brewer that will impress your taste buds and your friends, you'll find some of the best coffee makers around on this list.
Emerging Tech

CES 2019 recap: All the trends, products, and gadgets you missed

CES 2019 didn’t just give us a taste of the future, it offered a five-course meal. From 8K and Micro LED televisions to smart toilets, the show delivered with all the amazing gadgetry you could ask for. Here’s a look at all the big…