Skip to main content

The iPhone 7 is about to hit a serious decline in demand, according to analyst

The Apple iPhone 7 has not been out that long and we don’t know exactly how much it has sold, however, it would be a fair assumption to say that the device has exceeded expectations. KGI Securities Apple analyst Ming-Chi Kuo, however, says the device’s sales have peaked and we are going to see a pretty serious decline in demand for the device in the next few months.

According to Kuo, demand for the iPhone 7 will decline significantly between now and December. Not only that, but Kuo says that analysts have revised their predictions to reflect  five to 15 percent fewer sales in November and December due to weaker demand.

Recommended Videos

“We think iPhone shipment forecasts will be revised down due to: (1) lower-than-expected demand due to a lack of spec surprises in the 4.7-inch iPhone 7; and (2) shorter times for delivering online orders of 5.5-inch iPhone 7 Plus, which implies slowing demand,” Kuo wrote in a research note to investors.

It is important to note it is possible the slower sales have nothing to do with a decrease in demand but is the result of a fixed capacity. Kuo also said he stands by his prediction that there will be a year-on-year decline of iPhone sales in the first quarter of 2017.

Kuo is also pretty pessimistic about sales of the phone in China, saying that while the company may be seeing a build-up of inventory before the Chinese New Year, the competition Apple is facing in China will make it hard for the company to expand its market share in 2017.

It will be interesting to see how iPhone sales are affected over the next few years by growing competition, particularly from Google with the new Google Pixel and Pixel XL.

Christian de Looper
Christian de Looper is a long-time freelance writer who has covered every facet of the consumer tech and electric vehicle…
Galaxy S25 Edge leak reveals a look that’s almost iPhone Air like
Galaxy S25 Edge

Two highly anticipated smartphone models are set to launch before the end of the year: Samsung’s Galaxy S25 Edge and Apple’s iPhone 17 Air. Newly released images of the Galaxy S25 Edge, scheduled to arrive this month, reveal a striking resemblance to rumored images of the iPhone 17 Air, which is expected to hit the market in September.

The Galaxy S25 Edge, which Samsung teased earlier this year, will arrive on May 13. When the phone launches, it’s expected to be one of the thinnest smartphones in the world.

Read more
iPhone prices are increasing, but not for the reason you think
Apple Invites on iPhone.

The average sales price of iPhones is increasing, but it isn't for the reason you think — or at least not entirely for that reason. According to new data from Consumer Intelligence Research Partners (CIRP), the average price of an iPhone has increased by $18 to $971. That's up from $953 in the fourth quarter of 2024.

While many are quick to point to tariffs as the cause, the impact of economic factors isn't clear yet. The current trend towards higher-priced iPhones lies entirely in Apple's recent decision to end the iPhone SE and iPhone 14 lines. Analysts use metrics like the U.S. Weighted Average Retail Price (US-WARP) to determine the average sale price, since Apple stopped publicly reporting those numbers at the end of 2018.

Read more
The iPhone 17 might see a huge RAM upgrade
Alleged render of iPhone 17 air in silver color.

We already expected the iPhone 17 to be a big step up, but a new rumor suggests it might be an even bigger technical leap than first thought. According to well-known tipster Digital Chat Station, the entire series will use Apple Intelligence on a "large scale," and every phone in the lineup, from the base iPhone 17 to the iPhone 17 Pro Max, will have 12GB of RAM.

This leak corroborates earlier suggestions from analyst Ming-Chi Kuo, giving it even more credibility. Considering all current iPhones max out at 8GB of RAM, this represents a 33% jump — not something to scoff at. Digital Chat Station goes on to say the phones will use the TSMC A19 Pro, the most powerful chip in an iPhone yet. When you put all of that together, it's likely the iPhone 17 lineup will be much faster than current models.

Read more