Skip to main content

Tim Cook said Silicon Valley built a chaos factory. Are Apple’s hands clean?

Tim Cook WWDC 2019
Justin Sullivan/Getty Images

The King of Silicon Valley just called it a “chaos factory.”

Giving a commencement speech at Stanford University, Apple CEO Tim Cook criticized his fellow Silicon Valley giants for disregarding the privacy of their customers.

“We see it every day now, with every data breach, every privacy violation, every blind eye turned to hate speech. Fake news poisoning our national conversation. The false promise of miracles in exchange for a single drop of your blood. Too many seem to think that good intentions excuse away harmful outcomes,” Cook said.

“It feels a bit crazy that anyone should have to say this. But if you’ve built a chaos factory, you can’t dodge responsibility for the chaos. Taking responsibility means having the courage to think things through,” he continued.

Cook was not-so-subtly calling out his fellow Big Tech giants: Facebook, Google, and Amazon. It’s a sign that Apple got the memo as governments (and customers) realize just how big of an impact massive tech companies have in their lives. He’s not wrong in calling that impact chaotic. But Apple’s trying to capitalize on that chaos while protecting itself from the consequences.

As Congress, the Federal Trade Commission, and the Department of Justice move toward antitrust investigations against the big four Silicon Valley companies, Apple decided to position itself as The Good One. That’s good business, too. Cook seems to have realized something that the other tech giants have yet to embrace: Privacy is profitable.

You can see it in the latest features unveiled at Apple’s Worldwide Developers Conference earlier in June. The latest version of the iPhone’s operating system will come with a “Sign in with Apple” feature that allows you to log into apps without forking over your email address. Facebook, Google, Amazon have long offered a version of this login feature (tied to your email, of course), which Apple Senior Vice President of Software Engineering Craig Federighi described as “convenient” but coming at the cost of privacy — another dig at competitors.

Cook is in something of a privileged position as the least chaotic member of the chaos factory. Apple makes its money off selling you devices, whether that’s an iPhone or a MacBook, or by taking a cut of sales from its App Store. But by baking privacy into its already-expensive products, Apple’s essentially making protections for your data a luxury good.

You generally don’t pay Facebook or Google for products because they’re essentially advertising companies. They make a huge portion of their revenue via ad sales that target you down to your interests or location. Ever gotten a notification from Google about a store you just walked by? That’s because Google wants to track you and let advertisers do the same. It’s how these companies make their money.

That’s also why it’s hard to take Facebook CEO Mark Zuckerberg seriously when he says he wants to build a “privacy-focused social platform.”

Amazon’s something of a hybrid, but it relies on knowing everything about you so it can suggest items you’ll actually buy. There’s also Alexa, which has its own cavalcade of privacy issues — including a report that thousands of workers around the world listen to Alexa recordings.

Cook has seen what the future holds for big tech as policymakers reach a rare bipartisan consensus. The House of Representatives launched a major antitrust investigation into Facebook, Google, Apple, and Amazon earlier in June. Democratic presidential candidates like Elizabeth Warren have called for breaking up Silicon Valley’s biggest companies. The Trump Justice Department and FTC could launch antitrust investigations of their own any day now. There are also European regulators, who could make even stricter privacy rules in the aftermath of the General Data Protection Regulation (GDPR).

Silicon Valley is waking up to the fact that it could be a rough couple of years. Cook is trying to get ahead of the game by expanding Apple’s privacy features and encouraging his rivals to do the same.

If lawmakers and the public continue to scrutinize big tech and privacy becomes a bigger issue, we could start to see a kind of privacy arms race. Where Apple goes, rivals tend to follow. If we’re lucky, we could see a huge ramp-up of privacy features across our devices and apps as rivals compete for customers. That might not fix the chaos factory, but it would at the very least make it a little less chaotic.

Editors' Recommendations

Mathew Katz
Former Digital Trends Contributor
Mathew is a news editor at Digital Trends, specializing in covering all kinds of tech news — from video games to policy. He…
Does the Google Pixel 8 have wireless charging?
A person holding the Google Pixel 8, showing the back of the phone.

Wireless charging has gained immense popularity recently due to its convenient and cable-free approach to charging electronic devices. As technology advances, many smartphone users wonder whether their devices, such as the Google Pixel 8 and Google Pixel 8 Pro, support wireless charging.

The answer to this question is not surprising.
Does the Pixel 8 have wireless charging?

Read more
This Samsung tablet can be yours for as little as $75 today
The Samsung Galaxy Tab A7 on

There are a lot of great Android tablets to pick from, and Samsung is probably one of the best companies besides Apple when it comes to tablets, so naturally, Samsung tablets tend to be both powerful and popular. That said, the higher-end Galaxy tablets from Samsung can get expensive, and if you need something simple, then the Galaxy Tab A7 Lite is a perfectly fine option. There's even a great deal on it that brings it down to just $75 from $160 with a trade-in, or, if you'd rather not do the trade-in process, you can still get it for $105, which is a respectable $55 discount.

Why you should buy the Samsung Galaxy Tab A7 Lite
The Galaxy Tab A7 lite has an 8.7-inch screen that runs a 1340 x 800 resolution, which is perfectly fine for those who want to use the tablet to stream shows and films. On the other hand, it only runs at 60Hz, so it's not going to be as smooth as the faster 120Hz screens you might see on flagship phones. It's also slim and sturdy, so you'll feel comfortable taking it around with you without having to worry about it being damaged too easily, although we'd still not be too rough with it. That said, you could probably let a kid play with it to keep them entertained while you do something, so it's a versatile option in terms of who can use it.

Read more
Using this Motorola folding phone was an emotional roller coaster
The back of the Viva Magenta Razr Plus.

In psychology, there is something called "affective ambivalence," where two opposite emotions are experienced almost at the same time. It perfectly sums up the rollercoaster of feelings I’ve had for the Motorola Razr Plus since returning to it.

One moment I absolutely love it, but then it deeply frustrates me due to something silly or something Motorola should have fixed by now. But then I check how much it costs, and I go right back to being astonished by it.

Read more