BlackBerry World storefront goes live hours before much-anticipated BB10 event

blackberry world storefront goes live hours before bb10 eventHours before Research In Motion (RIM) throws the spotlight on its new BlackBerry 10 platform, the company’s revamped BlackBerry World storefront has gone live, with new content such as TV shows, movies and music selling alongside the existing line-up of apps and games.

A quick look through its offerings reveals, hardly surprisingly, that pricing is comparable with similar services such as Google Play and Apple’s iTunes store.

The video download and rental options will initially be available to users in the US, UK and Canada, RIM said in a statement released earlier in the week. The company failed to say when the service will be rolled out to other regions.

Meanwhile, the music section is launching in 18 countries: the US, Canada, the UK, Argentina, Brazil, Colombia, Mexico, France, Germany, Italy, the Netherlands, South Africa, Spain, Australia, India, Malaysia, New Zealand and Singapore.

The Canadian mobile maker is promising video content from “all major studios”, adding that “most” movies will hit the store the same day as they come out on DVD, with TV shows arriving the day after broadcast.

“RIM is committed to working with content providers to bring the best, most up-to-date content to our customers with BlackBerry 10, and to make it easy for them to get what they want,” said Frank Boulben, RIM’s chief marketing officer.

The grand unveiling of the long-awaited BB10 mobile operating system, together with two new handsets, takes place today in New York at 10am ET, with other special events planned for cities around the world.

It’s been a diabolical few years for RIM, with today’s launch its best and probably final opportunity to reinvent itself. If it turns up with something exciting and can persuade enough consumers – and businesses – to give it another try, it has a fighting chance of getting its beleaguered business back on track and reestablishing itself as a serious player in the smartphone market. OK, Thorsten, show us what you’ve got….

Emerging Tech

Awesome Tech You Can’t Buy Yet: Write music with your voice, make homemade cheese

Check out our roundup of the best new crowdfunding projects and product announcements that hit the web this week. You may not be able to buy this stuff yet, but it sure is fun to gawk!
Home Theater

What’s new on Netflix and what movies and shows are leaving in April 2019

Our complete list of what's new on Netflix for April 2019 and which titles will be removed will help you catch up on your bingeing, and also ensure you don't miss any titles heading into the streaming ether.
Movies & TV

Netflix confirms it won’t be a part of Apple’s new video-streaming service

Netflix has confirmed that subscribers to Apple's new video streaming service won't have the option to view Netflix content on it. Apple is set to unveil its new TV service next week.
Mobile

Sony's Xperia 10 smartphone boasts a 6-inch screen and is now available

Sony took the wraps off of three new phones at Mobile World Congress 2019, including the new Xperia 1, which is the company's new flagship phone and the first with a 4K OLED display with a 21:9 aspect ratio.
Social Media

A Facebook, Instagram bug exposed millions of passwords to its employees

Facebook, Facebook Lite, and Instagram passwords weren't properly encrypted and could be viewed by employees, the company said Thursday. The network estimates millions of users were affected.
Mobile

Diesel’s denim-inspired smartwatch straps are a casual, colorful must-own

Diesel will release two new versions of the On Full Guard 2.5 smartwatch later this year, with seriously cool, denim-inspired straps in classic Diesel colors. We tried them on at the Baselworld 2019 show.
Movies & TV

Apple’s next big event is set for March 25: Here’s what you can expect

Apple's next big event takes place on March 25 in Cupertino, California. The company is expected to make several announcements related to its services, including Apple TV, so follow our guide to get ready for the big event.
Wearables

Tips and tricks to get you started with your new Fitbit Inspire HR

The Inspire HR may be an entry-level fitness tracker in Fitbit's lineup, but the device still has plenty of features to explore. These are our favorite tips and tricks to help you use the Inspire HR to its fullest potential.
Mobile

How three simple words could be the difference between life and death

What3Words’ app-based address system gives a three-word code to every three-meter-square patch on the planet, with its accuracy and ease of use now catching the attention of first responders in the U.K.
Mobile

The Moto G7 Power, with its massive battery, is now available for purchase

After a number of leaks and rumors, the Motorola Moto G7, Moto G7 Play, and Moto G7 Power are finally here. The devices represent quite a spec bump over the previous-generation Moto G6 phones, yet still come at a reasonable price.
Mobile

Got gadgets galore? Keep them charged up with the 10 best USB-C cables

We're glad to see that USB-C is quickly becoming the norm. That's why we've rounded up some of the better USB-C cables on the market, whether you're looking to charge or sync your smartphone. We've got USB-C to USB-C and USB-C to USB-A.
Computing

Get ready to say goodbye to some IFTTT support in Gmail by March 31

If This Then That, the popular automation service, will drop some of its support for Gmail by March 31. The decision comes as a response to security concerns and is aimed to protect user data.
Mobile

5G's arrival is transforming tech. Here's everything you need to know to keep up

It has been years in the making, but 5G is finally becoming a reality. While 5G coverage is still extremely limited, expect to see it expand in 2019. Not sure what 5G even is? Here's everything you need to know.
Mobile

This is the easiest way to save your iPhone data to your computer

Living in fear of losing your contacts, photos, messages, and notes on your iPhone? Fear no more -- in this guide, we'll break down exactly how to back up your iPhone to your computer using Apple's iTunes or to the cloud with iCloud.