Instagram won, you can all go home: Hipstamatic will start porting photos to Instagram

hipstagramIt’s official: Instagram has won the photo-sharing wars. One-time challenger Hipstamatic has more or less folded by integrating with Instagram and allowing users to directly push photos to its platform. That makes Hipstamatic the first third-party photo app to do this.

“When we launched, it was all about Facebook and Flickr and Twitter, and now we’re seeing a huge shift in our user base toward Instagram,” Hipstamatic CEO Lucas Buick tells Fast Company. “We’ve never been a social networking company, but we clearly benefit from social networks. So this will be the first app outside of Instagram that lets you into their network. That’s pretty cool for us.”

All branding will not be lost for Hipstamatic, however. Each Instagram-posted photo that originator from the other application will bear a “Taken with Hipstamatic” tag that will prompt them to open or download the app.

Hipstamatic-Insta-oysters-2While your gut might tell you this is humbling for Hipstamatic, which launched before Instagram and coveted that photo-sharing world prior to its debut, this is nothing but smart. Instagram is unstoppable and now boasts more than 27 million users – and again, that’s iPhone alone. CEO Kevin Systrom recently revealed the long-promised Android integration is in our midst, so the time is right for Hipstamatic so hop aboard. Not to mention the fact that being the first (and currently only) app with this inside promotion has its benefits.

But before you assume that various other platforms will jump on this as well, consider how different Hipstamatic is from them. Hipstamatic is more about the process and presentation; the illusion of using an analog camera. Community has never been its strength or focus. These other competitors don’t have nearly the following Instagram does, but they do promote their own social platform in addition to their editing and filter process. Integrating with Instagram is maybe more of a submission for them.

Still, Hipstamatic once ruled the iPhone-photo landscape, and fortunately the service is different enough that this solution is a win-win: both Instagram and Hipstamatic will get increased activity and boosted user numbers. Who’s next? Camera Awesome seems perfectly poised to utilize the Instagram API – it pushes photos to a host of outside sites, including Photobucket, Flickr, and Picasa (which, technically, doesn’t exist anymore).

“I’d imagine if the experiment takes off that you’d likely see more API clients being allowed to do the same in the future” Systrom says. That’s putting it lightly. It feels like all photo-sharing platforms would be wise to mull the idea over. Instagram has decidedly won and competitors might as well share in that victory. 

Photography

Flickr just expanded Pro tools — but free users may have to delete some photos

If you have more than 1,000 photos on a free Flickr account, you might want to decide which to delete . Flickr announced some changes following an acquisition by SmugMug, including a new way to calculate the free account storage limit.
Computing

Our favorite Windows apps will help you get the most out of your new PC

Not sure what apps you should be downloading for your newfangled Windows device? Here are the best Windows apps, whether you need something to speed up your machine or access your Netflix queue. Check out our categories and favorite picks.
Mobile

These 100 best iPhone apps will turn your phone into a jack-of-all-trades

The iPhone is the most popular smartphone in the world, and we want to bring out the best in yours. Behold our comprehensive list of the best iPhone apps, from time-saving productivity tools to fun apps you won’t be able to put down.
Computing

These 30 useful apps are absolutely essential for Mac lovers

There are literally hundreds of thousands of great software programs compatible with MacOS, but which should you download? Look no further than our list of the best Mac apps you can find for the latest MacOS and how they can help out your…
Social Media

Twitter boss hints that an edit button for tweets may finally be on its way

Twitter has been talking for years about launching an edit button for tweets, but it still hasn't landed. This week, company boss Jack Dorsey addressed the matter again, describing a quick-edit button as "achievable."
Mobile

Lyft’s new rewards program promises ride discounts and comfier cars

If you're always hopping in and out of a Lyft car, then you'll be pleased to hear that the ridesharing service is about to launch a rewards program. Perks include discounts on future trips and upgrades to comfier cars.
Photography

Get up close and personal with this telephoto lens for your phone

Moment is replacing its aging 60mm telephoto lens with a new 58mm tele lens, redesigned from the ground up for the latest iPhone, Pixel, and Galaxy phones. Mount it onto the phone via a case and get closer with 2x optical zoom.
Mobile

The world’s first smartglasses showrooms open in Brooklyn and Toronto

Canadian startup North is hoping smartglasses will be the next big wearable. After announcing its new Focals smartglasses in October, the company opened product showrooms in Brooklyn and Toronto.
Deals

Here are the best Apple Watch and Fitbit Versa deals for Black Friday

Apple products are the most sought-after products for Black Friday, the leaked preview ads show what discounts retailers will have for the Apple Watch Series 3 and other smartwatches, such as the Fitbit Versa, this holiday season.
Deals

Black Friday 2018: The best deals so far

Black Friday is the biggest shopping holiday of the year, and it will be here before you know it. If you can't wait until November 23 to start formulating a shopping plan, we've got you covered.
Mobile

Master your new Nokia 7.1 with our favorite tips and tricks

At $350, the Nokia 7.1 is a nearly perfect budget phone. It has a gorgeous body, good hardware, and a capable camera. Recently purchased the Nokia 7.1? Here are a few of our favorite tips and tricks to get you started with your new phone.
Mobile

Samsung Galaxy S10 could nix the notch in favor of a "punch hole" cutout

While we still may be months away from an announcement, there's no doubt about it: Samsung is working hard on its successor to the Galaxy S9. Here's everything we know about the upcoming Samsung Galaxy S10.
Wearables

Check out 25 of the best Wear OS apps for your smartwatch

Looking for some ways to spruce up that new Android smartwatch of yours? Here are the best Wear OS apps to download and use with any Android smartwatch, including a few specially enhanced for Wear OS 2.0.
Mobile

Android will finally get a faster sharing menu, but it might take a while

The Android sharing menu has gotten a whole lot better over the years, but it's also gotten slower. Thankfully, however, it seems as though Google is working on a better, faster sharing menu but, unfortunately, it may take a while.