PayPal’s new digital holiday gift cards make sending money more personal

amazon paypal news office
Ken Wolter
Giving holiday cards with a few bucks hidden in their folds is a well-established tradition, but one that tends to translate poorly online. Beaming beer money to cousin Jimmy’s digital wallet isn’t nearly as personal as giving the Benjamin to said relative in a card and in person. It’s the equivalent of forking over a fistful of dollars — a gesture that, while usually appreciated, isn’t exactly the most thoughtful.

But PayPal has an potential solution: S “first-of-its-kind” partnership aimed at making sending money over the internet a more heartfelt action. The payment firm has enlisted the services of Jonathan Adler, a New York-based artist who has designed homes, hotels, and restaurants, to create digital holiday gift cards PayPal customers can use to personalize their monetary shows of appreciation.

paypal-money-present_versailles

“With more people asking for gifts — and giving money — via P2P (person-to-person) payments this holiday season, we needed to find a way to make it personal,” Patrick Adams, chief marketing officer of PayPal North America, told Digital Trends “Our partnership with Jonathan is unlike anything we’ve ever done, and helps consumers stress less.”

The digital holiday gift cards — six in total — feature iconography appropriate for friends of multiple denominations. There’s a “Hanukkah” design for Jewish friends and relations, a “Joy to the World” option, and ever-so-slightly more agnostic “Merry to the Max” and “Glamorous Greetings” cards. The collection also includes generic cards for gift-giving, plus thank you cards, with “more to come.”

paypal-money-present_positano

Designing a card’s a cinch. Once you’ve logged into PayPal’s website, click the Send Money button, and you’ll see an option to pick a card design and designate the amount of the gift. Once you’ve finalized your gift, hit the “send” button and PayPal will take care of the rest.

Adler, a ceramic artist who launched his first collection in 1993 at Barneys New York, has products in 30 eponymous stores andmore than 1,000 retailers worldwide. He’s credited with designing the Parker Palm Springs Hotel, the Merv Griffin’s Resort and Givenchy Spa property in Palm Springs, California, and operates a boutique in New York City’s SoHo district.

paypal-money-present_nixon

“Fact: Money makes the world go around, which kind of makes it the perfect present.” Adler said. “It’s a gift people are as excited to receive as they are to spend.”

A recent PayPal study underlined the point: Money is the No. 1 gift Americans want this holiday season, PayPal said, and a whopping 62 percent wish they could ask for cash instead of traditional holiday presents. Despite that sentiment, though, many respondents — 63 percent — said they don’t give money as a gift themselves because they’re “afraid it’s not personal” enough.

paypal-money-present_elephant

“Sending money digitally as a gift never felt truly personal or stylish — until now,” Adler said. “With PayPal, we have created something that, with just a few clicks, lets you send money easily and chicly.”

PayPal’s digital card feature will be available in 17 countries, including the United States, Germany, Great Britain, Australia, Canada, Russia, France, Italy, Spain, Poland, Sweden, Belgium, Norway, Denmark, the Netherlands, Switzerland, and Austria. PayPal said customers outside the U.S. and Canada will see alternative card designs created “specifically for their markets.”

PayPal expects the new feature will contribute significantly to the more than 17 million peer-to-peer payments it expects to see in December. “[Adler’s] unique holiday card designs make sending money easy and fashionable — something that gift cards and traditional holiday cards simply don’t provide,” Adams said.

Download for iOS Download for Android

Cars

The 2020 Hyundai Sonata Turbo shows value and performance can go hand in hand

The 2020 Hyundai Sonata goes in a bold new design direction, with LED streaks on its hood and sleeker bodywork all around. It starkly contrasts with the current Sonata's conservative design.
Computing

HP’s new Zbook, EliteBook 800 workstations go 4K with 8th-gen Intel CPUs

HP's new line of workstation laptops includes some seriously durable EliteBook and ZBook designs, with options for high-end, eighth-generation Intel CPUs, 2TB of storage, and discrete AMD Radeon graphics chips.
Movies & TV

The best shows on Netflix right now (April 2019)

Looking for a new show to binge? Lucky for you, we've curated a list of the best shows on Netflix, whether you're a fan of outlandish anime, dramatic period pieces, or shows that leave you questioning what lies beyond.
Mobile

The 100 best Android apps turn your phone into a jack-of-all-trades

Choosing which apps to download is tricky, especially given how enormous and cluttered the Google Play Store has become. We rounded up 100 of the best Android apps and divided them neatly, with each suited for a different occasion.
Mobile

The Pixel 3 range will soon be coming to T-Mobile's network

Google's latest flagships, the Pixel 3 and Pixel 3 XL, are now official and we have all the details from the October 9 event in New York City and Paris. Here's everything we know about the Google Pixel 3 and Pixel 3 XL.
Mobile

The Pixel 3a and 3a XL will be coming to the U.S. with T-Mobile

The Google Pixel 3 and Pixel 3 XL are considered to be two of the best Android smartphones, but it looks like Google could be prepping a midrange line. Say hello to the Pixel 3a and Pixel 3a XL.
Mobile

Intel gives up on 5G modems for smartphones, will focus on other devices

After a delay that saw Intel's manufacture of 5G modems pushed back to 2020, Intel has given up on the 5G modem business, and will focus its efforts elsewhere. But is something else to blame?
Mobile

Keep your new iPad (2018) sparkling with the best screen protectors

Your iPad sports a stunning 9.7-inch screen and you'll want it to stay that way. The best iPad (2018) screen protectors guard against cracks, scratches, and even smudging from your fingers. Check out our top picks here.
Mobile

The black satin Razer Phone 2 is now available for $500

The Razer Phone 2 is finally here, and it's got upgraded specs, that super-smooth 120Hz display, and an updated design. Here's absolutely everything you need to know about the Razer Phone 2.
Mobile

The best LG G7 ThinQ cases will keep your phone looking new

The LG G7 ThinQ comes with a powerful processor, versatile cameras, and amazing sound. But a powerful phone still needs protection and you might want to change the style. Here are the best LG G7 ThinQ cases.
Mobile

Multiple phone leaks show May 21 is going to be a big day for Honor

Honor will launch at least one new smartphone on May 21, at an event taking place in London. Leaks have indicated the Honor 20 will take center stage, with a Lite version, and perhaps even another model also showing up on the day.
Mobile

Breaking news: Samsung responds to reported Galaxy Fold display issues

The Samsung Galaxy Fold has arrived, and it goes on sale soon. Folding out from a 4.6-inch display to a tablet-sized 7.3-inch display, this unique device has six cameras, two batteries, and special software to help you use multiple apps.
Mobile

The Avalon V is Alcatel’s first Verizon-exclusive smartphone

Alcatel is has announced a new phone, the Avalon V -- but this budget device isn't what makes the announcement special. It's Alcatel's first phone on the Verizon network, and it's available now.
Mobile

Big, beautiful, and breakable: Check out the best Galaxy S8 Plus cases

There’s no denying Samsung’s ability to turn out an attractive smartphone, but glass curves are expensive to fix and metal chips easily. We've rounded up the best Galaxy S8 Plus cases on the market.