At the 18th 3GSM World Congress, which is being held this week in Cannes, France, leaders in the 3GSM industry get a chance to show their new products and talk about the future of the industry.
Philips has introduced a new lineup of mobile phones, including the 535.
Thanks to the unique FotoTalk feature, Philips? new 535 mobile phone makes it very easy to personalize MMS (Multimedia Messaging Services) messages. Usually, it takes quite some time to type in a message or comment to a picture. With the FotoTalk feature, consumers can easy record their voice or a sound (almost at the same time as creating a picture), add it, and send it. There is no need to spend more time to create a unique and personal message.
The sleek 535 features an integrated camera which allows for multimedia messaging.
Integrated camera allows fast emotion capture
Up to 100 images (resolution dependant) can be stored thanks to the phone?s dynamic memory allocation. All it takes to make a photo is 2 clicks, which allows fast emotion capture. There?s even a built-in mirror for instant self-portraits. Even more, with Philips 535 special effects, it is so easy to make those pictures even more original and funny: for example, people can look older (sepia mode) or being shot in black and white (B&W mode). Then it takes just a few more clicks – less than with any other phone – to attach a recorded sound and send it via MMS. With the ?Night Mode? function, it is easy to snap a picture in the dark as well.
As well as sending photos by MMS messages, another way to use them is with the FotoCall feature. This shows who?s calling by displaying a photo of the caller or a group of callers. When the phone rings the corresponding photo is shown on the display, giving users the extra security of knowing what kind of call they are receiving at any time. But whichever way images are used, they?re shown in brilliant clarity on the Philips 535?s large TFT display with 65K colors.
Create a personalized sound experience with BeDJ
BedJ is a real time composer, proposed by Philips only, which offers consumers the capability to use the Philips 535 as a ?music mix panel?. With BeDJ, consumers can mix up to nine tracks, choose an instrument for each music track, change the tempo and volume of the sound and share their creativity with friends by MMS. No other phone currently available on the market offers the opportunity to mix this number of tracks together with embedded sounds. A new generation of young phone users will turn into DJs in their spare time.
Professional DJs enjoy it too. Internationally acclaimed dance DJ?s such as Carl Cox, Mauro Picotto, Cut Killer, Chris Liebing and Sander Kleinenberg are all working with Philips to create content for the phone?s music and re-mix features.
Special ring tones can be downloaded from www.philips.com/ringtones (and operator?s own websites). All these sounds can be used to remix personalized ring tones, or sent to family and friends together with MMS messages. The sound from the hands-free speaker can even be enlarged by linking the Philips 535 to a separate audio amplifier.
The new Philips 535 is a compact, lightweight and stylish phone with a real metal design and a weight of only 92 grams. It is available in distinctive Silver Digit, Red Lens, Blue Focus, and Black Motion color finish. Talk and standby times are up to 6 hours and 300 hours, respectively, ensuring long operating times between recharges.
The Philips 535 will be launched in the second quarter of 2004 in selective countries.
Visit Philips’ “minisite” devoted to all of their new phones and products introduced at the 3GSM show.
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