Skip to main content

TikTok just launched a new way for you to make money on the app

There are already a handful of ways for content creators to make money using TikTok, but now the app is adding a brand new way for creators to monetize their content with the newly introduced TikTok Series.

Announced today in a TikTok blog post, Series are the same types of videos you’d normally find on the app, but they are hidden behind a paywall that individual creators can set. This means that delivering premium content on TikTok is easier than ever before for both creators and their audiences.

Related Videos
3D TikTok icon.
Alexander Shatov/Unsplash

Creators can make individual videos into Series or group up to 80 videos together in a playlist that’s able to be purchased in a single transaction. As TikTok is quick to point out, Series content is generally the same as what is available for free, which means it must follow the app’s community guidelines. The only difference is that Series content can be up to 20 minutes long, which is a first for long-form content on the app.

In practice, Series content will be able to be purchased directly through exclusive video content that appears on a user’s feed or through a Series creator’s profile. Creators will set their own prices for their exclusive Series content so that they can “best reflect the value of their exclusive content.”

With Series, TikTok aims to give its creators new ways to tell their stories and connect with their audience, all while getting direct support from them. Currently, Series is only available to a small handful of select creators. However, applications to join the program will be available for those looking for more monetization options in the coming months. According to TikTok, it’s going to use the early stages of Series’ launch to “listen closely to [its] community for feedback” and may potentially alter the experience so that it best fits the platform and its creators.

Because it’ll still be some time before Series content is available to all TikTok creators, there won’t be a major shift in the way that content creators monetize their work. However, depending on how long it takes for Series to get properly established within the community, all of that could change soon.

Editors' Recommendations

Instagram is undoing its TikTok-like changes you hated so much
New features for Instagram Reels

Popular social media service Instagram is reconsidering its pivot to a TikTok-style video feed after recent changes proved to be highly unpopular with its fan base.

Over the past several weeks, Instagram has been testing a version of the app that opened into a feed of full-screen photos and videos, seemingly attempting to morph the service into something that more closely resembles TikTok. Similarly, the new feed also disproportionately pushes seemingly random "recommended" posts, squeezing out content from those folks that Instagram users have actually chosen to follow.

Read more
Getting tagged on TikTok by strangers? Here’s how to untag yourself
A smartphone and two other devices on a white table. The smartphone has the TikTok logo on its screen.

TikTok, like any social platform, is no stranger to spam and bots. Most recently, the app has been plagued with reports of using being tagged on TikTok by strangers.

Apparently, a lot of TikTok users are being tagged in random videos by strangers. The issue has been raised by multiple people on Twitter. One Twitter user reported that they had been tagged by 15 different overnight, all of which posted the same thing. Another person stated that they were tagged in nine videos even after privacy settings were changed.

Read more
What is the TikTok blackout challenge? The dangerous trend that has parents suing
tiktok logo

TikTok is notable for challenges that are popular among children and teenagers. Most challenges are harmless, like dance challenges and style transition challenges using the same audio associated with them. Other challenges are malicious, like "devious licks," a challenge that encourages students to steal or vandalize school property.

Even more worrying, a few other challenges have posed serious dangers to the young TikTok users participating in them. One such challenge is the "blackout challenge." According to a July 2022 report from The Verge, seven children — whose ages ranged between 8 and 14 — allegedly died of strangulation after TikTok showed them videos of people trying to choke themselves. This is according to lawsuits filed by the children's parents.
What the TikTok blackout challenge is

Read more