Tinder adds a ‘Super Like’ for those people you’re really into

Sometimes, a swipe right just isn’t enough — sometimes you want to tell a potential Tinder match that your feelings can’t be expressed by such a nonchalant action. And for those times, there’s the Super Like.

Here’s how it works: You swipe upwards (or tap the blue star) to express your Super Like, and when the recipient sees your picture, he or she will get a notification before they take any action of their own. The system is set up so you can register one Super Like every 24 hours, so use them wisely.

“We wanted Super Likes to be really special while making sure everyone can use them, so to start we’re giving Tinder users one Super Like to send each day,” explains the Tinder blog. “You can’t bank Super Likes, so use your daily Super Like, and use it wisely!”

The superhero-themed promotional video Tinder has made for the occasion positions the new feature as a way of cutting through the noise and picking out that special someone — special in terms of everyone else you’ve seen that day, anyway. Of course your experience may not exactly match the one depicted in the clip above.

The new feature is available in Australia now and is coming to the rest of the world “later this year” Tinder says. The Passport button that was previously on the right has been moved to the Discovery Preferences page to make room for Super Like.

Tinder most recently hit the news last month when the startup replaced its CEO Christopher Payne after a stint of less than half a year. He has since been replaced by Sean Rad, ex- and now current CEO and one of the original founders of the app. Back in March the app added a Tinder Plus subscription option for those who were happy to pay for extra features.

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