Skip to main content

Twitter likely to introduce ‘buy’ button later this year after partnering with Stripe

Twitter is reportedly planning to launch a new ‘buy’ button later this year, allowing users to purchase items from businesses without leaving the service.

A Re/code report over the weekend claims the San Francisco-based company has in recent months inked a deal with payments startup Stripe to help integrate the buy button into its service, a feature it hopes will help hold users within the microblogging site and ultimately lead to increased revenue. As for businesses, it means they can sell items directly from tweets.

Recommended Videos

It was suggested as long ago as January that Twitter was moving to link up with Stripe, though no official announcement has ever been made about such a deal. Re/code’s “multiple industry sources” say that at some point in the intervening months the two companies agreed to work together on introducing a buy button for Twitter.

Related: How to become Twitter famous

Screenshots that surfaced in February appeared to show a ‘Twitter Commerce’ mock-up featuring a buy button, while just a few months ago, in June, a buy button was spotted by some users on their timelines as the company tested the service.

It’s believed Twitter is working to get its e-commerce button up and running in time for the holiday season as the company explores various ways to boost its income.

Its most recent financial report beat Wall Street expectations, with the company taking $312 million for the three-month period from April to June, marking a 124 percent increase on the same period a year earlier. Almost $280 million of that came from advertising, the company said. However, a buy button that allows Twitter to take a cut of any sales made through its service could help to further strengthen the balance sheet.

E-commerce initiatives are becoming of increasing interest to social media companies, with Facebook, too, looking to incorporate a buy button within its service.

Stripe, the work of Irish brothers Patrick and John Collison, launched in 2011. The service, whose simple integration tools have helped make it a hit with developers, secured $80 million in a funding round at the start of 2014 and has even been touted as a possible threat to online payment giant PayPal.

Trevor Mogg
Contributing Editor
Not so many moons ago, Trevor moved from one tea-loving island nation that drives on the left (Britain) to another (Japan)…
Will my iPad get iPadOS 26? Here’s every supported model
We've got the full list of iPadOS 26 supported devices - find out if you're getting the new iPad update
iPadOS 26 home screen on an iPad

Apple announced iPadOS 26 at WWDC 2025, and the new iPad update comes with a fresh new look and plenty of features. Apple has ensured there are plenty of iPadOS 26 supported slates, so if you have a relatively new iPad you should get the update this year.

And no, you haven't missed a volley of updates since iPadOS 18 in 2024. Apple has skipped a bunch of numbers, so instead of giving us iPadOS 19 in 2025, we got iPadOS 26 alongside iOS 26, macOS 26, watchOS 26 and tvOS 26.

Read more
Will my Apple Watch get watchOS 26? Here’s every supported model
We've got the full list of watchOS 26 supported devices - find out if you're getting the new Apple Watch update
watchOS 26 on a trio of Apple Watches

Apple announced watchOS 26 at WWDC 2025, and the new Watch update comes with a fresh new look and plenty of features. Apple has ensured there are plenty of watchOS 26 supported devices, so if you have a relatively new Watch you should get the update this year.

And no, you haven't missed a volley of updates since watchOS 11 in 2024. Apple has skipped a bunch of numbers, so instead of giving us watchOS 12 in 2025, we got watchOS 26 alongside iOS 26, macOS 26, iPadOS 26, tvOS 26 and visionOS 26.

Read more
8 key things you need to know from Apple’s WWDC 2025 event
From a fresh look and updated names, to new features, more intelligence and live translation
iOS 26, iPadOS 26 and macOS 26 shown on devices.

The WWDC 2025 keynote ran for just over an hour and a half. For those of you who don't fancy sitting through the whole presentation, we've pulled out the key things you need to know from the latest Apple event.

1. Welcome to the 26 club

Read more