Skip to main content

Uber’s in-car shopping service now sells way more than just snacks


Next time you take an Uber, don’t be surprised if the driver nudges the conversation toward talk of, say, Amazon’s smart speakers or Apple’s AirPods.

OK, it might simply be idle chitchat, but it could also be the beginnings of a gentle sales pitch. Why? Because Uber has just expanded its deal with in-car shopping service Cargo.

The ridesharing giant first partnered with Cargo in 2018 to offer drivers a way to easily sell snacks and drinks to riders.

The goodies are displayed in a “Cargo Box” installed in the vehicle’s center console, with transactions made through an app using any of the popular payment services.

This week NBC reported about how Cargo is now expanding its range of items far beyond what’s offered in the Cargo Box. Using the latest version of the Cargo Store app (iOS and Android), riders can order everything from tech products and movies to luggage and travel accessories. The movies are offered by Universal Studios and are for streaming in the car during longer rides. Each title costs between $5 and $10.

You can only place an order via the Cargo Store app if there’s a Cargo Box in the Uber vehicle, and you can only shop with the app during a ride. To get started, simply scan the QR code on the box to get started.

Any purchases made during the trip will bag you 10% in Uber Cash, which you can spend on future Uber rides or additional Cargo purchases. Drivers make a buck for every item purchased through the Cargo Store app, as well as 25% commission on each Cargo Box purchase.

And no, Uber drivers won’t be carrying a large inventory of products in the trunk of their car. Instead, Cargo will ship items for free to your home, with delivery targeted for between two and five business days.

With 30,000 Uber drivers already signed up to Cargo’s service, it’s clearly proving popular as a way to offer riders something extra, while also helping to boost the pay packet.

We’ve reached out to Uber and Cargo to find out more about what riders and drivers can expect from the deal and will update this piece if we hear back.

Editors' Recommendations

Trevor Mogg
Contributing Editor
Not so many moons ago, Trevor moved from one tea-loving island nation that drives on the left (Britain) to another (Japan)…
Uber’s new dial-a-cab feature is basically just an old-school taxi service

Uber introduced a new feature that basically turns the rideshare process back into a taxi service. The feature is called 1-833-USE-UBER and is aimed at older adults or for those that don't have smartphones.

The rideshare industry has always catered to those with smartphones since you order your ride through an app. Now, by merely dialing 1-833-USE-UBER, you can book a ride over the phone. Uber is currently testing it in Arizona cities as a pilot program.

Read more
Uber cleared to restart self-driving car testing in California
uber self driving testing california test

Uber is the latest company that California has granted a permit to test self-driving vehicles -- with a trained human driver still present. 

Reuters reports that California’s Department of Motor Vehicles issued Uber the permit on Wednesday, February 5. The permit was issued to Uber Advanced Technologies Group (ATG), which is tasked with developing successful and safe self-driving technology for the company. 

Read more
Uber received more than 3,000 reports of sexual assault in the U.S. in 2018
uber super bowl strike new year eve

Uber received reports of more than 3,000 sexual assaults that are alleged to have taken place during trips made in the U.S. in 2018, according to the company’s own data.

The ridesharing service’s first-ever safety report, published on Thursday, said the 3,045 reported assaults occurred among 1.3 billion Uber rides taken during last year.

Read more