Enjoy SXSW from your living room with new SXSW On streaming video service

watch sxsw roku on 4 sxswlive

So you’re a music and tech fan, but you can’t get down to Austin this year for the 27th annual South by Southwest, the music, interactive and film festival and conference which begins March 13th? SXSW On, the festival’s free streaming video platform which launches today via Roku, YouTube and SXSW.com, has you covered.

The custom-designed channel, which will run during the ten-day festival that draws hundreds of thousands in the music and tech industry to Austin, Texas, will feature a live stream of SXSW performances, keynote speeches and interviews as well as original content. Featured on SXSW On in addition to live footage from the event will be original series including The Road, which “presents viewers with a behind-the-scenes look at the day-to-day challenges and adventures of touring musicians” and The Nom Nom, which artists “share their top local eateries and explore delicious offerings from culinary masters.”

RelatedEdward Snowden at SXSW 2014: Encryption is the answer to NSA surveillance

This is the first time that live SXSW content will be available in your home via Roku, the streaming video player which has sold over 10 million units.

It’s a big win for SXSW’s online video team, which has been producing streaming video content as a YouTube partner since 2008 and have been filming parts of the festival since 2000. “We had a lot of the nuts and bolts of the structure in place where we were hiring 50 plus videographers, producers and crew people during the week,” explained SXSW Director of Technology Scott Wilcox in an exclusive interview with Digital Trends.

As the future of music and technology defines SXSW, live streams of the conference’s keynotes are a must watch. Wilcox tells us that already confirmed for the live stream are interactive keynote speakers including MoMA senior curator Paola Antonelli on March 13,  Lyft co-founder Logan Green on March 16 and Dr. Astro Teller, who oversees Google’s innovation lab Google[x] — responsible for futuristic technology like self-driving cars — on March 17. The SXSW Music keynote speaker is unannounced, but considering past speeches by Lady Gaga, Dave Grohl, and Bruce Springsteen, you probably won’t want miss this one either.

“So we’ll be doing all of our interactive keynotes and some other speakers as well,” said Wilcox. “We’re also going to be doing intimate one-on-one interviews that we’re calling StudioSX. We’ll be weaving all of these things together to make our broadcast at South by Southwest to give everybody who can’t be in Austin a little bit of a taste.”

Also on tap for the SXSW On are live music performances — including national indie rock group Spoon on the 19th at 8 p.m. CT as well as up-and-comers including Caliornian surf rockers Wavves and Latin groups Discos Las Palmeras and La Sabrosura Dura — and archival content, including keynotes from Elon Musk, Neil deGrasse Tyson, Lady Gaga and others. “I’ve been the CTO of South by Southwest for almost 20 years and as video became more accessible, we started experimenting. That’s evolved to where we record hundreds of events with multi-camera shoots. Now we’re taking it to the next level to bring it to people in their homes,” said Wilcox.

SXSW On partnered with online video platform Brightcove and Roku channel developer Float Left Interactive to bring live streaming to homes across the US, in Canada, the UK and the Republic of Ireland. “We’ve been really lucky to find the right mix of partners. [Brightcove]’s cloud services have helped to enable a lot of this. We’re using them as a core to feed into the Roku app, and Float Left Interactive has been a great developer. The process of getting all of infrastructure on our end necessary for releases and for advancing the pre-production on these things… it’s really been an adventure,” said Wilcox.

But it was a worthwhile adventure. SXSW On will now allow even greater spread of the creative-oriented conference’s focus on new music, film and emerging technologies and we’ll be watching.

The streaming video channel, viewable on Roku and online via SXSW.com and SXSW’s YouTube channel, will be intermittent through the first part of the event and will then be 24/7 from Wednesday March 18th through Saturday the 21st.

Podcasts

New Spider-Man, Old Ghostbusters, John Wick, and 'Glass'

This week on Between the Streams, we'll be talking about the Netflix price rise, the first trailer for Spider-Man: Far From Home, a new (and possibly very old) Ghostbusters movie, the latest from Netflix and Steve Carell, Glass, and more.
Home Theater

From the Roku Ultra to the Fire TV Cube, these are the best streaming devices

There are more options for media streamers than ever, so it’s more difficult to pick the best option. But that’s why we're here. Our curated list of the best streaming devices will get you online in no time.
Home Theater

Looking to cut cable? Here’s everything you need to know about Pluto TV

Pluto TV offers plenty of entertainment in a fashion similar to live internet TV services, only at no cost — you don’t even need to register. Too good to be true? Here’s everything you need to know.
Home Theater

Cutting the cord? Let us help you find the best service for live TV streaming

There's a long list of live TV streaming services available to help you cut the cord and replace your traditional TV subscription. Each is different in important ways, and this guide will help you find the best one for you.
Music

The best free music download sites that are totally legal

Finding music that is both free and legal to download can be difficult. We've handpicked a selection of the best free music download sites for you to legally download your next favorite album.
Music

Apple Music vs. Spotify: Which service is the streaming king?

Apple Music is giving Spotify a run for its money, but which service is best for you? In our Apple Music vs. Spotify showdown, we compare and contrast all we know about the two streaming music services.
Home Theater

Mobile masters: Tidal’s better-than-CD MQA tracks come to Android

Audiophile-grade music tracks and streaming music services don't come together very often, and when they do, it's not always easy to find a device that plays them. That's no longer the case as Tidal's MQA tracks now work on Android.
Mobile

From true crime to comedy, here's our list of the best podcasts around

When you aren’t in the music mood, podcasts can be your ear candy. Whether you love to stay up-to-date on the latest news or want to know what’s happening in sports, you’ll find something on our must-listen-to podcast roundup.
Mobile

Music junkie? Here are the 24 best music apps for consuming and creating tunes

We rummaged through the iOS and Android app stores to find the finest mobile music-creation and music-consumption apps in existence. No matter if you're on Android or iOS, here are the best music apps.
Home Theater

Mobile audio gets an upgrade thanks to new Sonarworks apps

Sonarworks is used by audio engineers around the world to get more accurate sound from their headphones. Today, the company launched Android and iOS apps for the same ability on mobile devices.
Computing

Don't use streaming apps? Try the best free media players for your local music

Rather than using music-streaming apps, you may want something for playing your local music. Good news! There are some good alternatives. These are the best media players you can download for free on Windows.
Music

Tidal faces legal jeopardy over fake stream numbers accusation

In another challenging chapter for music subscription service Tidal, Norwegian authorities have begun a formal investigation into charges that the company faked millions of streams for artists such as Kanye West and Beyoncé.
Computing

Don't spend hundreds on Pro Tools or Logic. Try one of these free alternatives

Believe it or not, Pro Tools isn't the only digital audio workstation worth your time. Check out our picks for the best free recording software, whether you're looking for a lightweight app or a full-blown audio workstation.