Now that the Nexus 6 isn’t cheap, is it worth buying at all?

how to take a screenshot on the nexus android devices version 1360159324 6 worth buying 002
By pricing the Nexus 6 at $650, Google has taken a huge gamble. It’s no longer the sweet bargain previous Nexus models were, and while its specs will have smartphone fans drooling, the high price has turned it from an impulse buy to a decision. Should the growing legions of Nexus fans — turned on by the reasonable cost of the Nexus 4 and Nexus 5 — still consider purchasing the Nexus 6, now that Google has turned its back on affordability?

No, and there are several very good reasons why not.

The first is a whole world of choices. When you picked up the Nexus 5, there really weren’t many other devices that boasted the same specs for such a great price. Today, for between $650 and $700, there’s an amazing, wonderful, almost bewildering smorgasbord of options. From the closely related 2014 Moto X and the LG G3 to the Galaxy Note 4 and the HTC One M8, almost every top-of-the-range Android smartphone is now an option. You could even shun Android completely and go for the notoriously overpriced iPhone 6, which is still a bit cheaper than the new Nexus.

Sold out, or selling out?

What the hell happened, Google? What’s with the greed? According to Google product manager Sandeep Waraich, the Nexus 6 is a “deliberate decision to push the boundaries on technology. We arrived at the solution, then the price.”

Another expensive smartphone designed to slowly empty our bank accounts.

The company’s banking on the specs to sell this phone to fans with deep pockets, and at first glance it appears to have paid off. The Nexus 6 sold out from the Google Play Store just hours after being put up for pre-order. While it makes for an attention-grabbing headline, on closer examination, the sell-out could turn out to be due to Google, um, selling out.

Putting it up for sale inside Google Play was a token gesture. The company kept the pre-orders quiet, not even tweeting it out from the official Nexus account until 10am on October 30, by which time the virtual shelves were empty. For the phone to disappear so fast suggests the initial stock was relatively small. Google also delayed pre-orders in the U.K. and Europe until mid-November, and there’s no information on when pre-orders will re-open in America.

In bed with the networks

Where are all the Nexus 6 phones? Why, on their way to all five major U.S. wireless carriers, where they’ll be sold for $200 up front, along with a lucrative two-year contract. It’s a first for a Nexus device, and a complete about-turn for Google. The first Nexus phone was designed to shake up dependency on networks and stop us being sucked into an expensive, long-term contract.

Nexus-6-worth-buying-005

The Nexus 6 will end up primarily being sold on-contract, and presumably locked to one network. In an interview, Google VP for Android Engineering Hiroshi Lockheimer said “We are selling the Nexus 6 in a way most people are used to buying a phone.” Yes, but what happened to networks not supporting certain apps (Google Wallet, for example), or being slow to update software? Weren’t these unpopular tactics a driving force behind making the Nexus range different?

The second reason not to be so desperate to acquire the Nexus 6 is it’s turning out to be another expensive smartphone designed to slowly empty our bank accounts.

High prices take precedence over value

The latter half of 2014 is being defined by companies offering us over-priced hardware, in the misguided belief that we’re only interested in the latest shiny thing, rather than actual value. Apple barely breathed upon iPad Air 2, and the iPad Mini 3 is a prime example as well. Shrewd buyers will opt for last year’s models, and save themselves some cash.

You don’t have to buy the Nexus 6 to try out the latest version of Android at all.

Amazon got pricing so spectacularly wrong with the Fire Phone that it was forced to swallow $170 million because of it. The company’s senior VP of devices told Fortune “We didn’t get the price right. I think people come to expect great value, and we sort of mismatched expectations.”

You’d think Google would have been paying attention to all this. Well, in a way, it has.

“I wouldn’t draw any conclusions from what we’re doing this year,” said Google’s Android engineering VP, adding that “every year we do different things.” He appears to be saying that the change in strategy is some twisted experiment, presumably to see if we’re dumb enough to be lured back to the networks, just because of the misleadingly low entry price.

Don’t be Google’s guinea pig

Luckily, we don’t have to play along, which leads us neatly to reason three. Although it’s a technically impressive phone, those who rush out to buy the Nexus 6 really want to get Android 5.0 Lollipop. The thing is, you don’t have to buy the Nexus 6 to try out the latest version of Android at all. It’s possible to do so for half the price. Right now, you can buy the Nexus 5 for $350, and it’ll receive the exact same version of Android that runs on the Nexus 6, probably on the same day the new phone ships out.

And so I challenge all of you, true tech fans: Prove to Google that we can see past the Nexus 6’s tempting $200 price tag in AT&T’s window. Buy an unlocked Nexus 5 instead, enjoy Android 5.0, and see what happens next year. Google may be running an experiment, but that doesn’t mean we have to be its guinea pig.

The views expressed here are solely those of the author and do not reflect the beliefs of Digital Trends.

Mobile

Smartphone makers are vomiting a torrent of new phones, and we’re sick of it

Smartphone manufacturers like Huawei, LG, Sony, and Motorola are releasing far too many similar phones. The update cycle has accelerated, but more choice is not always a good thing.
Computing

HDR monitors are beginning to have an impact. Here are the best you can buy

HDR isn't the most common of PC monitor features and is often charged at a premium, but the list of available options is growing. These are the best HDR monitors you can buy right now.
Smart Home

Dog or cat shedding? These vacuums do a great job of sucking up pet hair

Got a pet hair problem? Fortunately, there's help for you and your furry friend. We tested out a bunch of vacuums that promise to remove pet hair. Here are a few of the best you can buy.
Deals

You don't want to sleep on these red-hot bedding deals

We've rounded up some of the best discounts and sales happening right now, so you can buy yourself (or your loved ones) new bedding without breaking your budget. Trust us when we say these are deals worth losing sleep over.
Photography

These are the best action cameras money can buy

Action cameras are great tools for capturing videos of your everyday activities, whether it's a birthday party or the steepest slope you've ever descended on your snowboard. These are the best money can buy.
Opinion

Do we even need 5G at all?

Faster phones, easier access to on-demand video, simpler networking -- on the surface, 5G sounds like a dream. So why is it more of a nightmare?
Home Theater

The Apple AirPods 2 needed to come out today. Here are four reasons why

Apple announced numerous new products at its October 30 event, a lineup that included a new iPad Pro, a MacBook Air, as well as a new Mac Mini. Here are four reasons we wish a new set of AirPods were on that list.
Computing

Razer’s most basic Blade 15 is the one most gamers should buy

Razer's Blade 15 is an awesome laptop for both gamers, streamers, professionals, and anyone else needing serious go in a slim profile, but its price is out of reach for many games. The new Blade 15 Base solves that problem with few…
Gaming

Going to hell, again. The Switch makes 'Diablo 3' feel brand-new

I've played every version of Diablo 3 released since 2012, racking up hundreds of hours in the process. Six years later, I'm playing it yet again on Nintendo Switch. Somehow, it still feels fresh.
Gaming

‘Fallout 76’ may have online multiplayer but it’s still a desolate wasteland

"Is Fallout 76 an MMO?" That depends on who you ask. Critics and players often cite its online multiplayer capabilities as a reason it qualifies. Yet calling the game an MMO only confuses matters, and takes away from what could make…
Digital Trends Live

Microsoft has #*!@ed up to-do lists on an epic scale

Microsoft has mucked up to-do lists on a scale you simply can’t imagine, a failure that spans multiple products and teams, like a lil’ bit of salmonella that contaminates the entire output from a factory.
Opinion

As Amazon turns up the volume on streaming, Spotify should shudder

Multiple players are all looking to capitalize on the popularity of streaming, but it has thus far proved nearly impossible to make a profit. Could major tech companies like Amazon be primed for a streaming take-over?
Gaming

Throw out the sandbox. ‘Red Dead Redemption 2’ is a fully realized western world

Despite featuring around 100 story missions, the real destination in Red Dead Redemption 2 is the journey you make for yourself in the Rockstar's open world, and the game is better for it.
Gaming

‘Diablo Immortal’ is just the beginning. Mobile games are the future

Diablo fans were furious about Diablo Immortal, but in truth, mobile games are the future. From Apple and Samsung to Bethesda and Blizzard, we’re seeing a new incentive for games that fit on your phone.