Skip to main content
  1. Home
  2. Phones
  3. Mobile
  4. Social Media
  5. News

Something to smiley about: MoMA has just added the original set of emojis to its collection

Add as a preferred source on Google

Emojis have come a loooong way since they first appeared way back in 1999.

Acknowledging the global impact of the pictograms on everyday conversation, New York City’s Museum of Modern Art (MoMA) has added the original set of 176 characters to its permanent collection.

Recommended Videos

Created by Japanese designer Shigetaka Kurita for NTT Docomo as the company prepped its then-groundbreaking i-mode mobile internet system, no one could’ve envisaged just how popular they’d one day become.

original-emojis
Image used with permission by copyright holder

“With the advent of email in the 1970s and the subsequent evolution of concise, almost telegraphic correspondence, the conveyance of tone and emotion became both harder and more urgently important,” MoMA’s Paul Galloway wrote in a piece offering some background to the new exhibit.

He goes on to explain about how, in the 1980s, “computer users in the West began composing emoticons to create simple faces out of preexisting glyphs – the ubiquitous smiley face :) is an example. In Japan, the larger character set necessitated by the language allowed for even more complicated images, giving rise to kaomoji, or picture faces, such as the now common shruggy: ¯_(ツ)_/¯.”

But the move from desktop to mobile meant people wanted an easier, quicker, and shorter way to express themselves through images. So Kurita set to work and came up with the first set of emojis (above).

As the years passed, the prominence of emoji grew as other phone companies started offering them to their users. Google made them even more popular when it incorporated them into Gmail in 2006, and their continued use was assured when Apple added them to the iPhone’s messaging app five years later.

Kurita’s set comprises just six colors, with each emoji built within a 12×12 pixel grid, which accounts for their blockiness.

“Today’s emoji (the current Unicode set numbers nearly 1,800) have evolved far beyond Kurita’s original 176 designs for NTT Docomo,” Galloway explains. “However, the DNA for today’s set is clearly present in Kurita’s humble, pixelated, seminal emoji.”

And if you’re in any doubt as to just how huge emojis have become in today’s world, take a moment to check out Matthew Rothenberg’s fabulous emojitracker, which shows the real-time use of emojis on Twitter.

Trevor Mogg
Contributing Editor
Not so many moons ago, Trevor moved from one tea-loving island nation that drives on the left (Britain) to another (Japan)…
Google Pixel 11 review: I don’t think it’s perfect, but offers enough that you’ll love it
After a month in my pocket, the Pixel 11 has convinced me that a great phone doesn’t have to be a big one, or uber expensive.
Electronics, Mobile Phone, Phone

See at amazon

Quick Summary

Read more
iPhone Duo has unleashed a whole new MagSafe headache
Your old power banks and wallets may not be making the jump with you.
Apple iPhone Duo Cover Image

At IFA 2026, while wandering through a sea of new gadgets, one little trend kept popping up in the charging and power-bank aisle. Several brands had suddenly embraced wider, squarer magnetic power banks. At the time, it made perfect sense. The iPhone Duo was coming, the leaks had done a pretty good job of spoiling the surprise, and accessory makers clearly weren't waiting around.

I initially thought, “Well, that's just foldables.” I've used the Galaxy Fold 8, and a squarer power bank for a squarer phone isn't exactly rocket science. Then Apple actually launched the Duo, I dug a little deeper, and realised there was a rather annoying catch.

Read more
Come on, Apple. The iPhone 18 Pro deserved better
All eyes are on the iPhone Duo, and the flagship iPhone 18 Pros seem like an afterthought
Electronics, Phone, Mobile Phone

Apple's iPhone 17 Pro felt like a substantial upgrade last year. After several generations of increasingly familiar Pro iPhones, last year's phone finally looked and behaved like Apple had reconsidered the hardware rather than simply refreshed it. The aluminum unibody was new, even if titanium seemed more premium.

The giant camera plateau gave Apple more internal space, vapor-chamber cooling finally arrived, battery life improved substantially, and all three rear cameras moved to 48MP sensors. Even the front camera got the genuinely useful Center Stage treatment. A year later, the iPhone 18 Pro dropped without any of the same momentum. Rather, all eyes are on the more premium iPhone Duo.

Read more