Skip to main content

Digital Trends may earn a commission when you buy through links on our site. Why trust us?

Shoppable videos coming to Facebook and Twitter, thanks to this iOS app

Pinterest now allows users to shop from photos — but what if you could do the same thing with a video? That’s the idea behind Dubcandy, a new iOS app that allows videographers to add up to five affiliate links directly into their videos before sharing on Facebook or Twitter. Today’s U.S. launch of Dubcandy is also accompanied by Dubsuite, a more powerful iOS video editor than the developer’s original Dubdub for 90-second music videos.

Using Dubcandy, users can tag up to five products in their videos using an affiliate program such as Amazon’s. That link brings a small popup during the selected segment of the video. Since the platform uses existing affiliate programs, viewer clicks to that product page will earn affiliate income just like a link inside a web browser.

The app also gives content creators access to more data, including how many viewers clicked through to that affiliate page, as well as attribution, intent, and other purchase data.

For now, Dubcandy only works on Facebook and Twitter, as well as the Dubdub site — the affiliate videos don’t work with YouTube at this point. The developer says the Dubcandies have ten times the engagement of YouTube product links.

Dubsuite, in the meantime, has been created as a simple video editing app with more user control than exists with the developer’s Dubdub music video app. The iOS-only app allows users to add text, images, and rights-free music, along with direct shares to Facebook, Twitter, and YouTube.

“Our vision at Dubdub is to fully empower creators by giving them tools to create high-quality, authentic, unsponsored content as easily as possible,” said Zbigniew Barwicz, President and CEO of Dubdub. “Within minutes of downloading the apps, Dubdub users can create and tag their beautiful videos with products from popular retailers and get the video out to their audiences and start profiting without any complicated setup.”

Both apps also come with the announcement of a new New York studio space for video creators. Dubbed Dubloft, the Bryant Park studio provides technical guidance from videography experts.

Both Dubcandy and Dubsuite are available to download now for free at the App Store.

Download Dubcandy for iOS Download Dubsuite for iOS

Editors' Recommendations

Hillary K. Grigonis
Hillary never planned on becoming a photographer—and then she was handed a camera at her first writing job and she's been…
WhatsApp is copying two of Zoom’s best video-calling features
Call Links by WhatsApp

WhatsApp is taking a couple of pages out of Zoom's playbook. The Meta-owned company is rolling out the Call Links feature, making it easier for people to join audio and video calls with just one tap on the phone screen.

Mark Zuckerberg announced the new feature in a Facebook post on Monday morning. Starting this week, WhatsApp users will be able to tap the Call Links option within the Calls tab and create a link for audio or video calls to send to their friends and family, who will then tap on the link and join the call from there.

Read more
The stable iOS 16 update is finally coming to your iPhone early next week
Man holds an iPhone 13 Pro with the iOS 16 logo on screen.

Apple's Far Out event was jam-packed with one announcement after the other. We saw the Apple Watch, iPhone, and AirPods Pro all get a refresh. The iPhone 14 series is the major announcement, and the lineup will ship with iOS 16 out of the box. But current-gen iPhone users need not wait long to experience the stable iOS 16 update. In fact, you can get iOS 16 starting next week.

Apple's iPhone 14 and 14 Plus launch press release reads: "iOS 16 will be available as a free software update on Monday, September 12." So if you are an iPhone 8 and above user, Apple will roll out the latest iOS version for you on September 12.

Read more
Discord is making its Android app more like iOS, and in a good way
Discord app icon on the screen smartphone

If you own an Android phone, you may have noticed that the iPhone gets new features from your favorite apps before Android devices do -- or, in some cases, not at all. Discord is changing that by switching to React Native for its Android app.

According to a blog post written by Discord's product team, React Native is an open-source UI software framework that will allow the company to release new features across all platforms simultaneously. In other words, Discord users who have Android will receive all the new features the company introduces at the same the iOS app does instead of waiting for them to come weeks or months after iOS.

Read more