Skip to main content
  1. Home
  2. Photography
  3. Legacy Archives

Fujifilm reveals pricing for the FinePix X10

Add as a preferred source on Google

x10We recently introduced you to the Fujifilm FinePixX10, the upcoming addition to its infant X-series. The X100 was an inspiring, retro-throwback that created something of a frenzy. The X10 is the follow-up with similar retro styling and simplified interior hardware.

The ever-so-slightly downgraded specs and bumped up ease-of-use factor led us to assume the X10 would cost less than its predecessor, which was a gut-busting $1,300. As luck would have it, we were right. Fuji tells us the X10 will retail for $599.95 and will be available next month.

Recommended Videos

$600 is a massive reduction from the original X-series camera, and given that many reviewers major complaint was that the steep price would elude many consumers, the X10 could be a much larger commercial success.

Like we noted, the notable difference between the X10 and the X100 is that the coming camera won’t featured the extremely-hyped hybrid viewfinder. Instead the X10 will feature an optical viewfinder, so traditionalists and manual camera loyalists should still feel at home with this homage to classic camera styles. 

If you’re particularly excited about the new release, be sure to check out our quick Q&A segment on the X10

Molly McHugh
Former Social Media/Web Editor
Before coming to Digital Trends, Molly worked as a freelance writer, occasional photographer, and general technical lackey…
HoverAir Aqua review: I spent two weeks trying to drown this drone
Tested over two weeks on an Oregon river, on an eFoil, and from a kayak. It didn't disappoint.
flying view of HoverAir Aqua

See at HoverAir

Quick Take

Read more
RAMmageddon is coming for cameras, and your dream setup is in the crosshairs
Fujifilm's camera price hikes are just the latest sign of a DRAM crisis reshaping costs beyond smartphones and laptops.
Fujifilm's X100VI camera, released in 2024.

If you've been saving up for a new camera, I've got some bad news for you. Waiting until fall just got a lot more expensive. And this isn't some isolated issue troubling the camera industry. 

It's the same global chip crisis coming for basically everything with a processor and memory inside it.

Read more
Fujifilm Instax Mini 13 review: This instant camera won me over with its no-frills retro charm
From printing instant memories to rediscovering the fading charm of polaroids, Fujifilm's camera offers a budget route to a simple indulgence.
Fujifilm Instax mini 13 camera.

See at Amazon

Quick review

Read more