Fujifilm X30 unveiled with electronic viewfinder, improved battery life, and more

fujifilm x30 1

Fujifilm on Tuesday announced the X30 premium compact, an updated version of the X20 that launched just over 18 months ago.

While much stays the same – like its predecessor, the X30 sports a 12-megapixel, 2/3-inch X-Trans CMOS II sensor and a 28-112mm f/2.0-2.8 lens with 4x optical zoom, and can shoot up to 12fps – there are a number of notable improvements, too.

For starters, Fujifilm has introduced a 2.6-million-dot OLED electronic viewfinder with the X30, replacing the X20’s optical-based offering. The image offered by the new viewfinder is, according to Fujifilm, the largest and fastest in its class, and automatically adjusts brightness according to the ambient light levels.

In addition, the X30 has been upgraded with a tilting 3-inch, 920k-dot LCD monitor, helping you to score more hits with those tricky over-the-head shots, and saving you from having to lie on the ground if it’s an ultra-low viewpoint you’re after.

The camera also now comes with Wi-Fi connectivity as well as a new ‘Classic Chrome’ film simulation mode.

fujifilm x30 close-up

Battery performance, which was something of a disappointment with the X20, has been vastly improved, with the Fujifilm X30 able to rattle off around 470 images on a single charge. The X20 only managed 270 before the battery bars fell away.

Design-wise, the retro-styled Fujifilm X30 has grown slightly in size and, at 423g (14.9oz), is 70g (2.5oz) heavier than its predecessor. The new camera retains the sturdy magnesium alloy body of the X20, and comes with a newly designed hand grip that appears to jut out a little more than on the previous model.

Related: Street photographer offers advice to younger self

On paper, the Fujifilm X30 looks to be a decent improvement on the X20, and could prove tempting for photographers on the hunt for a high-end compact.

With smartphones decimating the regular compact camera market in recent years, many camera manufacturers, Fujifilm included, are focusing increasingly on developing more powerful premium compacts. Such cameras, most of which are capable of producing excellent images, are proving popular with DSLR shooters looking for a lighter walk-around shooter, as well as beginners looking to take their photography to the next level.

The Fujifilm X30 is set to hit stores at the end of next month.

[Source: Fujifilm]