Nikon Showcases New CoolPix Digital Cameras

Nikon today unveiled their 2006 line up of CoolPix digital cameras. These seven new cameras, which range in price from $149.95 to $449.95, should all appear in stores at various times between now and the end of March.

These new CoolPix cameras, said Nikon, all sport in-camera features such as red-eye fix and blur warning to help improve recorded images. In addition, all can record movies at up to 30fps with sound and offer a broad choice of white balance selections.

The lower end of the 2006 CoolPix line up consists of the six-megapixel L2 ($249.95), 5.1-megapixel L3 ($199.95) and four-megapixel L4 ($149.95). Features in common across these digital cameras include a 3x optical Zoom-Nikkor lens, a 2” LCD, less than 1” of thickness and a choice of 15 scene modes.

A step up from the new L cameras are the stylish, six-megapixel S5 ($349.95) and S6 ($449.95). Features in common along these two models are a 3x optical Zoom-Nikkor ED Glass lens, a built-in digital image slideshow with music, a rotary select for scrolling through a newly designed menu system and up to 16 scene modes. Additionally, the S5 has a 2.5” LCD and an underwater scene mode when used in conjunction with a case, while the S6 comes equipped with a 3” LCD and built-in WiFi capability for wireless transfer or printing of photos.

Sitting at the top of Nikon’s CoolPix line up are the 8.1-megapixel P3 ($449.95) and P4 ($399.95). These two models come with a wide array of features including vibration reduction to help compensate for camera movement, 11 wide-area AF, 16 shooting modes and continuous shooting at up to 1.8fps, which is assisted by a five shot buffer to allow users to shoot in a continuous burst. Additionally, the P3, like the S6, comes with built-in WiFi.

“Consumers requested small, sharp, powerful and easy-to-use digital cameras that can capture and share moments and memories,” says Bill Giordano, General Manager of Consumer Product Marketing for Nikon Inc, in a statement. “From entry-level to advanced technologies our designers and engineers have done an outstanding job of adopting design styles and intuitive technology that directly address what the consumer asks for — a camera that looks great and performs just as well.”

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