Facebook adjusts Newsfeed to make updates from Pages better, prefers links over plain text

facebook adjusts newsfeed 2

Facebook pushed out a change to its Newsfeed today: It will promote updates that include links posted by Pages over posts from the same accounts without links. This means when the people running a Page account post a simple status update, it won’t show up on the Newsfeeds of followers as frequently as their posts that share links. 

In a blog post, Facebook product manager Chris Turitzin elaborated on the change, noting that Facebook found users engage more when they see text updates from people they are friends with on the social network, but that text updates from Pages did not inspire similar enthusiasm. ” We are learning that posts from Pages behave differently to posts from friends and we are working to improve our ranking algorithms so that we do a better job of differentiating between the two types,” he wrote. 

Turitzin then gave some advice to Pages users who are wondering what type of content they should publish, urging the page runners to share links by using Facebook’s “Share” function instead of just embedding them into a post. 

Looking over some big-name Facebook Pages, it becomes apparent that most successful brands are already linking to images, video, and outside articles. I looked at Starbucks, Katy Perry, Red Bull…even Justin Bieber – the guy who peed in a bucket, caused $20,000 in damages by throwing eggs, and got caught on a sex tour – is doing this correctly. So I’m guessing the kinds of companies and celebrities with money to spend on analytics have already figured out that sharing content other than text does better with viewers. 

Mobile

Google Maps adds a new tab showing restaurants’ most popular dishes

Google Maps is testing a new Popular tab for restaurants to make it easier to order a tasty-looking dish you've spotted on the app. Some users are seeing it under the Menu tab, which already includes meal information for diners.
Social Media

Facebook F8 Developer Conference: Complete Coverage

When developers want to know what Facebook is working on, they head to F8. The annual two-day conference highlights the company’s latest technologies in development and is an opportunity to meet Facebook engineers. It’s also where CEO…
Social Media

Twitter: Now you can jazz up your retweets with GIFs, photos, and videos

Twitter for Android, iOS, and its mobile site now lets you add GIFs, photos, and videos to retweets. The feature, which the company said people have been asking for, can be enabled in a few quick taps.
Social Media

Tinder Lite will soon launch to bring the dating game into emerging markets

Tinder Lite, a lightweight version of the dating app, will soon launch in emerging markets where access to data may be limited. The app will look to bring more people into the dating game, as Tinder looks to maintain its growth.
Social Media

Update WhatsApp! Sophisticated attack installs spyware with just a call

A WhatsApp vulnerability left Android and iOS devices open to attack from sophisticated surveillance software that could be installed simply by calling the targeted person through the app.
Social Media

Twitter sorry for mistakenly storing and sharing some users’ location data

Twitter has revealed that a bug led to it accidentally storing and sharing location data for a number of iOS users. The issue, which has now been fixed, affected those operating more than one Twitter account from the app.
Photography

Photographer sues Ariana Grande after she posts his images of her on Instagram

A professional photographer is suing Ariana Grande after she posted photos on Instagram that he'd taken of her. Grande used the post to promote one of her albums, but the photographer says she used the photos without permission.
Social Media

Save me: How to download Instagram photos from any device

Browsing photos in Instagram is one thing, but saving them is another. Until recently, it wasn't easy to get your pics and data off the 'gram and saved elsewhere, but now you can download Instagram photos with just a few clicks.
Social Media

Instagram ditches plans for stand-alone Direct messaging app

Instagram is shuttering it's stand-alone messaging app, Direct, after testing it since 2017. While the messaging features remain intact inside Instagram, the separate app will be discontinued in the next few weeks.
Social Media

6 easy ways to archive all of your favorite Instagram videos

Saving Instagram videos should be just as easy as taking a screenshot. So, we've put together a list of the best apps and tools that save your favorite Instagram videos onto your phone or computer.
Social Media

Instagram’s new Explore grid tempts you to open your wallet

Instagram has made some changes to its Explore tab that might tempt you into the occasional shopping spree. It's also planning to add Stories to the grid, mixing them up with the existing photos and videos.
Social Media

Be the master of your own Insta-verse with multiple Instagram accounts

Whether you own a small business or have separate Instagram accounts for your five cats, we'll walk you through the process of switching between your multiple accounts on your Apple or Android devices.
Social Media

A fond farewell to Grumpy Cat, the internet’s most famous feline

The worst day ever. We say farewell and offer a fond remembrance for Grumpy Cat, the internet's most famous frowning feline, meme and a genuine sweetheart, who died at the age of seven. Exceptionally even tempered and tolerant, Grumpy Cat…
Mobile

Treat yo' selfie with one of these 13 apps made to beautify your pics

Selfies might be a phenomenon second only to karaoke, but they're not the easiest thing in the world to create. Thankfully, these awesome selfie apps for Android and iOS will make beautifying your self-portraits easier than capturing them.