Facebook App Center dash goes live for U.S. users

facebook app center launchEarlier this year, Facebook announced it would be cleaning up its app options with an official Facebook App Center. With the network’s plunge into the deep end of the app world thanks to the launch of Timeline and the Open Graph, introducing some sort of discovery and search center for its growing catalogue was certainly a necessary piece of maintenance.

And now the App Center is officially here. Facebook rolled out the new hub to U.S. users and is continuing to launch internationally. According to Facebook, the App Center is available stateside as well as in Australia, Canada, India, Ireland, New Zealand, South Africa, and the United Kingdom.

Facebook says you’ll now see an extra tab bookmarked on the left hand side on your Facebook homepage (via Web or mobile app) linking you to the App Center. However, this prompt hadn’t shown up for me yet even though I had access to the new dashboard.

The App Center has sections for mobile apps as well as Timeline apps, and you can also see apps your friends have recently used. There are also categories for the top rated, trending, and top grossing apps. Ratings are available for each app, and their individual landing pages provide a much better look at what you’re installing, including recommendations based on each one.

tripadvisor fb app centerThe addition will certainly clean things up for users, which in turn means more downloads for developers. Facebook says developer Kixeye saw a boost in “the quality of organic installs” and that traffic from the App Center led to better revenue per users for a couple of its games. Facebook is hoping the boost in attention will be enough inspiration for developers to continue submitting translated app detail pages for the next wave of its launch, which will introduce the App Center to users in Brazil, France, Germany, Russia, Spain, Taiwan, and Turkey.

facebook app center

 Check out Digital Trends’ guide to the best Facebook apps.