You’re not sharing enough personal info, Facebook worries

facebook recommendations social network app smartphone
bloomua/123rf
Facebook is mulling a “context collapse” on its platform as the number of people sharing original, and personal posts has suffered a troublesome decline.

Now you may be thinking, “wait a second, my News Feed is filled with statuses about all sorts of random stuff” — but that’s exactly the problem.

According to sources in the know, the social network is worried that its service is turning into a link-sharing website. Although the number of posted status updates remains “strong,” it’s the content that’s causing concern, reports Bloomberg.

Facebook’s close to 1.6 billion users are increasingly posting about news and information derived from other websites. Instead of commenting on a night out, tagging others in personal statuses, or checking into places, there has been a gradual move away from intimate posts.

This void in people’s digital lives has been filled by other social media platforms, such as Snapchat, which offers more immediacy. Consequently, the original sharing of personal Facebook posts has declined 21 percent year-over-year since mid-2015. Insiders at the company refer to this statistic as a “context collapse.” Even CEO Mark Zuckerberg has addressed the issue at staff meetings, according to the unnamed sources.

In order to encourage more personal sharing, Facebook has introduced nostalgia-inducing features, including its “On This Day” tool, which has been relatively successful. The social network also notifies users of special occasions, such as Mother’s Day, and friends’ birthdays.

Facebook is additionally hoping its recently launched Live Video tool can help it combat the decline. The idea being that live video streams will be used to broadcast more personal experiences, no matter how mundane. Whether or not they will be embraced by the site’s wider community remains to be seen. In a statement released this week, Facebook claimed,”The overall level of sharing has remained not only strong, but similar to levels in prior years.” The truth, however, lies in the context.

Computing

Firefox 64 helps keep your numerous tabs under control

Mozilla officially launched Firefox 64 by placing new features into the laps of its users including new tab management abilities, intelligent suggestions, and a task manager for keeping Firefox's power consumption under control.
Computing

Worried about your online privacy? We tested the best VPN services

Browsing the web can be less secure than most users would hope. If that concerns you, a virtual private network — aka a VPN — is a decent solution. Check out a few of the best VPN services on the market.
Smart Home

One crafty ‘Fortnite’ player figured how to make Alexa his in-game guide

How far would you go to create a more immersive gaming experience? One Reddit user answers that question by combining Fortnite with some creative smart home technology for better gaming sessions.
Social Media

This event topped Facebook’s biggest moments of the year — again

As the year comes to a close, Facebook is looking back on what users discussed most over the last year. For two years in a row, International Women's Day topped the list. So what else is on the list?
Social Media

You can now share saved Facebook posts with a Pinterest-like collection tool

Facebook collections can now be shared with friends if you also want to allow them to contribute to the list. Facebook is rolling out an update that allows users to add a contributor to their collections, or lists of saved Facebook posts.
Mobile

Broadway actor tells Kanye West to get off his phone during opening night

Theater actors can get understandably upset when they spot someone in the audience fiddling with their phone instead of watching the show. The other night that audience member was Kanye West, and he got called out for it.
Social Media

This band owns Twitter, according to list of top accounts and tweets for 2018

What was the biggest buzz on Twitter in 2018? Twitter's 2018 Year in Review highlights the biggest tweets, accounts, and hashtags. The most-tweeted celebrities, movies, TV shows, athletes, politicians and more in Twitter's 2018 trends.
Social Media

What do yodeling and Kylie Jenner have in common? YouTube’s top 2018 videos

In a true nod to the variety found on YouTube, the platform's top 10 list of videos from 2018 range from celebrities to sports, from perfectly tossing a picture frame on the wall to a kid yodeling in aisle 12 at Walmart.
Home Theater

It took Tom Cruise to raise awareness of this troublesome TV setting

Tom Cruise, in an unexpected PSA tweet, asks you to turn off motion interpolation on your TV, but stops short of how to do it. Here's more on the topic, along with links to a guide on how to rid your TV of the dreaded "soap opera effect."
Computing

Make a GIF of your favorite YouTube video with these great tools

Making a GIF from a YouTube video is easier today than ever, but choosing the right tool for the job isn't always so simple. In this guide, we'll teach you how to make a GIF from a YouTube video with our two favorite online tools.
Business

Amazon scouted airport locations for its cashier-free Amazon Go stores

Representatives of Amazon Go checkout-free retail stores connected with officials at Los Angeles and San Jose airports in June to discuss the possibility of cashier-free grab-and-go locations in busy terminals.
Social Media

Snapchat facial recognition could soon power a new portrait mode, code suggests

Digging into Snapchat's code suggests a handful of upcoming camera features, including a portrait mode. The feature appears to use facial recognition A.I. to blur the background. The code also suggests an updated camera interface.
Computing

Google+ continues to sink with a second massive data breach. Abandon ship now

Google+ was scheduled to shut its doors in August 2019, but the second security breach in only a few months has caused the company to move its plan forward a few months. It might be a good idea to delete your account sooner than later.
Social Media

Walkie-talkie voice messaging finally comes to Instagram

In its latest grab from messaging apps, Instagram now lets you send walkie-talkie style voice messages. Apps such as Facebook Messenger, WhatsApp, Snapchat, and iMessage have offered the feature for some time.