Facebook’s ‘On This Day’ feature now boasts 60 million daily visitors, 155 million subscribers

facebook on this day
Facebook’s nostalgia-driven ‘On This Day’ feature is a resounding success, according to the social network.

Introduced a year ago today, ‘On This Day’ shows users older posts, including photos, status updates, and wall posts from a selected date. Like Twitter’s #myfirsttweet tool, its appeal lies in its ability to transport you back to a particular time and place, through your archive of social interactions.

Accused of being a Timehop clone upon its release, the feature has since overshadowed that app, mainly due to the enormous built-in audience Facebook has. ‘On This Day’ now boasts 60 million daily active users, and 155 million subscribers — the latter receive notifications in regards to their past activity.

For its part, Facebook has refined the feature, transforming it into a treasure trove of happy memories.

We previously reported on the social network’s efforts at improving ‘On This Day’ by tinkering with its algorithm to allow you to block out posts deemed as negative or sad. That way users wouldn’t be confronted by images of, say, their ex, or deceased loved ones, not to mention the barrage of regrettable posts everyone is guilty of sharing.

Facebook has since taken that approach one step further, reports TechCrunch. The platform is now using AI to rank the posts you see in ‘On This Day,’ and is customizing the feature based on your past use and demographic.

Facebook applied a similar methodology to its ‘Year in Review’ feature, filtering out photos where memorialized accounts or former partners are tagged, or photos of people you’ve blocked.

The controversial introduction of ‘On This Day’ wasn’t the only time the social network has been accused of plagiarism. Facebook’s attempts at failing to create a Snapchat competitor are well documented, although that hasn’t stopped the company from continuing to try. Most recently, its hidden basketball game within Messenger drew comparisons to Peach, a playful social media app that caused a lot of buzz upon its launch last year, but has shown little staying power.


Canada’s winters inspired a startup to warm homes with cryptomining heat waste

Cryptomining may be the key to untold riches and the future of currency, but it’s also an environmental nightmare. Heatmine, thinks it has the answer, but it could mean bolting a mining rig onto every home and business in the country.

Latest Facebook bug exposed up to 6.8 million users’ private photos

An API bug recently left an impact on Facebook users. Though the issue has since been fixed, some of the apps on the platform had a wrongful access to consumers photos for 12 days between September 13 and September 25. 
Social Media

‘YouTube Rewind 2018’ is about to become its most disliked video ever

YouTube is about to achieve a record it really doesn't want — that of "most-disliked video." Yes, its annual recap of featuring popular YouTubers has gone down really badly this year.

Google to end support for Android devices running Ice Cream Sandwich

Anyone with an old phone that is still running Android 4.0 may want to look into upgrading their phone, as Google has announced that it will be ending support for this older version of Android.
Social Media

This event topped Facebook’s biggest moments of the year — again

As the year comes to a close, Facebook is looking back on what users discussed most over the last year. For two years in a row, International Women's Day topped the list. So what else is on the list?
Social Media

This band owns Twitter, according to list of top accounts and tweets for 2018

What was the biggest buzz on Twitter in 2018? Twitter's 2018 Year in Review highlights the biggest tweets, accounts, and hashtags. The most-tweeted celebrities, movies, TV shows, athletes, politicians and more in Twitter's 2018 trends.
Social Media

What do yodeling and Kylie Jenner have in common? YouTube’s top 2018 videos

In a true nod to the variety found on YouTube, the platform's top 10 list of videos from 2018 range from celebrities to sports, from perfectly tossing a picture frame on the wall to a kid yodeling in aisle 12 at Walmart.
Home Theater

It took Tom Cruise to raise awareness of this troublesome TV setting

Tom Cruise, in an unexpected PSA tweet, asks you to turn off motion interpolation on your TV, but stops short of how to do it. Here's more on the topic, along with links to a guide on how to rid your TV of the dreaded "soap opera effect."

Make a GIF of your favorite YouTube video with these great tools

Making a GIF from a YouTube video is easier today than ever, but choosing the right tool for the job isn't always so simple. In this guide, we'll teach you how to make a GIF from a YouTube video with our two favorite online tools.

Amazon scouted airport locations for its cashier-free Amazon Go stores

Representatives of Amazon Go checkout-free retail stores connected with officials at Los Angeles and San Jose airports in June to discuss the possibility of cashier-free grab-and-go locations in busy terminals.
Social Media

Snapchat facial recognition could soon power a new portrait mode, code suggests

Digging into Snapchat's code suggests a handful of upcoming camera features, including a portrait mode. The feature appears to use facial recognition A.I. to blur the background. The code also suggests an updated camera interface.

Google+ continues to sink with a second massive data breach. Abandon ship now

Google+ was scheduled to shut its doors in August 2019, but the second security breach in only a few months has caused the company to move its plan forward a few months. It might be a good idea to delete your account sooner than later.
Social Media

Walkie-talkie voice messaging finally comes to Instagram

In its latest grab from messaging apps, Instagram now lets you send walkie-talkie style voice messages. Apps such as Facebook Messenger, WhatsApp, Snapchat, and iMessage have offered the feature for some time.
Social Media

GIF almost anywhere with Giphy’s new keyboard and sticker maker

We all love GIFs, but not every app supports them. Fortunately, the new Giphy' keyboard brings GIFs to any iOS app that supports multimedia. The update also comes with a new tool for creating animated stickers.