Facebook tests charging users money to “highlight” posts

facebook highlight post

Likely related to proving Facebook’s revenue potential prior to the IPO, the social network is testing out a new feature that charges users to highlight a recent post among their friends. Within the example pointed out by Stuff, the user could pay $1.80 to bring extra attention to a specific Facebook status update, photo or video. The user would pay by credit card or Paypal to complete the transaction, however there is no indication that the user will be able to see metrics like how many of their friends actually saw the post. According to Facebook, the company is testing a variety of price points including free, but the free sample may just be an attempt to attract more users into the program.

facebook dollarsResponding to Stuff’s inquiry about highlighted posts, Facebook Communications & Policy manager Mia Garlick stated “We’re constantly testing new features across the site. This particular test is simply to gauge people’s interest in this method of sharing with their friends.” Facebook will not be accepting Facebook credits for this test, ideally structured this way to prove revenue generation.

Rather than testing this feature in the United States, Facebook appears to have chosen New Zealand as a “test bed” according to the supplied picture to Stuff, but it’s possible that users in other countries will see the feature soon.

According to a Facebook-supplied statement to Techcrunch earlier this year, the amount of friends that actually sees one of your status updates is around 12 percent. If a user does decide to pay to highlight a post, the selected post would likely remain at the top of their friend’s Facebook feeds for a specific amount of time. It’s also possible that Facebook could set a specific limit on the number of friends that see it prior to expiration. While the post do have a more effective position within the feed, the post won’t contain any form of extra shading to help it stand out from the rest of the feed.

Home Theater

Google offers a week of free credit after YouTube TV outage, but not for long

Earlier this month, YouTube TV went down for users all around the world, and to make up for it, Google is offering affected users a week of free service. But if you want to grab the credit, you need to act quickly.
Home Theater

What is Terrarium TV? Here’s everything you need to know

Terrarium TV offered a way to watch movies & TV for free, but now after a troubled existence, the app's developer has shut it down, and offered an ominous message to users on his way out.
Social Media

Tumblr promises it fixed a bug that left user data exposed

A bug on blogging site Tumblr left user data exposed. The company says that once it learned of the flaw, it acted quickly to fix it, adding that it's confident no data linked to its users' accounts was stolen.
Smart Home

Facebook’s new Portal device can collect your data to target your ads

Facebook confirmed that its new Portal smart displays, designed to enable Messenger-enabled video calls, technically have the capability to gather data on users via the camera and mic onboard.
Mobile

Hinge's new feature wants to know who you've gone out on dates with

With its new "We Met" feature, Hinge wants to learn how your dates are going with matches in its app. That way, it can inject the information into its algorithm to provide future recommendations that better suit its users' preferences.
Social Media

Like a pocketable personal stylist, Pinterest overhauls shopping tools

Pinterest shopping just got a bit better with a trio of updates now rolling out to Pinterest. The first replaces Buyable Pins with Product Pins for more features, including knowing whether or not a product is in stock.
Computing

Adobe’s craziest new tools animate photos, convert recordings to music in a click

Adobe shared a glimpse behind the scenes at what's next and the Creative Cloud future is filled with crazy A.I.-powered tools, moving stills, and animation reacting to real-time tweets.
Social Media

YouTube is back after crashing for users around the world

It's rare to see YouTube suffer serious issues, but the site went down around the world for a period of time on October 16. It's back now, and we can confirm it's loading normally on desktop and mobile.
Social Media

Twitter has sorted out those weird notifications it was sending

Twitter started churning out weird notifications of seemingly nonsensical letters and numbers to many of its users on Tuesday morning. The bizarre incident even prompted Twitter boss Jack Dorsey to get involved.
Photography

Adobe MAX 2018: What it is, why it matters, and what to expect

Each year, Adobe uses its Adobe MAX conference to show off its latest apps, technologies, and tools to help simplify and improve the workflow of creatives the world over. Here's what you should expect from this year's conference.
Home Theater

Facebook might be planning a streaming box for your TV that watches you back

Facebook is reportedly working on a piece of streaming media hardware for your living room with a built-in camera for video calls, something people may not want given the company's recent controversies.
Social Media

Over selfies and an onslaught of ads? Here's how delete your Instagram account

Despite its outstanding popularity and photo-sharing dominance, Instagram isn't for everyone. Thankfully, deleting your account is as easy as logging into the site and clicking a few buttons. Here's what you need to do.
Social Media

Some major Facebook investors want to oust Zuckerberg after scandals

After multiple scandals, Facebook investors are proposing founder and CEO Mark Zuckerberg leave his position as chairman. The group says that making the position independent would remove Zuckerberg's "unchecked corporate power."
Social Media

Grow your Twitter audience overnight with these simple tips and tricks

Using Twitter can be intimidating, but these tips will help you feel less inadequate when you look at your follower count. As long as you use a bit of moderation, you'll soon be one step closer to social media fame.