Facebook VP says the social network will be ‘all video’ in five years

facebook video future live
In what some are heralding as the death of the written word on social media, a Facebook VP has proclaimed that the platform will be dominated by video in the near future.

Echoing CEO Mark Zuckerberg’s sentiments predicting the rise of visual media, Facebook’s Nicola Mendelsohn offered the statement at a conference in London on Tuesday. Mendelsohn said the social network would “definitely” be mobile, and would “probably” be “all video” in the span of a half-decade.

“The best way to tell stories in this world, where so much information is coming at us, actually is video,” stated Mendelsohn, who heads the company’s operations in Europe, the Middle East, and Africa. “It conveys so much more information in a much quicker period. So actually the trend helps us to digest much more information.”

Nicola Mendelsohn, via Facebook
Nicola Mendelsohn, via Facebook

Considering Facebook’s push into live-streaming, the statement won’t come as much of a surprise to followers of the social network. Facebook has also rolled out a few relevant updates with the aim of specifically increasing the adoption of video on its platform. First, in March, it modified its News Feed algorithm to bestow more prominence to Facebook Live broadcasts, which now appear at the top of your feed. Just last week, it brought videos to comments on posts. Do you see where this is going?

Whether you’re posting a status or interacting with a friend, Facebook evidently wants you to utilize visual media because that way you’re likely to share something personal, and reveal more about yourself.

In the past it relied on standalone apps in its bid to achieve the same result, but that venture failed. This time, it has brought the video party to its main platform, where it can promote its new features to its built-in audience of 1.65 billion users.

Mendelsohn added that virtual reality and 360-degree videos (two fields that Facebook has waded in to) will soon be “commonplace,” reports Quartz. “We’re seeing a year-on-year decline of text … If I was having a bet I’d say: video, video, video,” she stated.

Mendelsohn’s comments can also be applied to wider industry trends. As we pointed out in the latest chapter of our ongoing feature on the history of social networking, live-streaming and video functionality are now integrated into the biggest social media platforms. Additionally, Snapchat — one of the fastest growing social apps — is primarily reliant on visual messaging. With 10 billion video views taking place on Snapchat each day, and Facebook boasting that video engagement on its platform is unparalleled, it seems that users are driving this change.

Social Media

Instagram test reveals direct messages may be coming to browsers

Instagram for the web has always been a minimalist affair compared to the feature-rich smartphone app, but in the last few years that's started to change. The latest news is that Instagram is considering adding direct messages.

Samsung teases it will reveal its foldable phone during the Galaxy S10 event

Samsung has been showcasing bendable display tech for a few years and now a folding smartphone might finally arrive. The Galaxy X, or perhaps the Galaxy Fold, may be the company's first example. Here's everything we know about it.

The hottest Nintendo Switch games you can get right now

The Nintendo Switch's lineup started off small, but games have steadily released as the console continues through its second year. Here are the best Nintendo Switch games available now.

These are the must-have games that every Xbox One owner needs

More than four years into its life span, Microsoft's latest console is finally coming into its own. From Cuphead to Halo 5, the best Xbox One games offer something for players of every type.
Social Media

Twitter boss again teases the idea of a button to edits tweets

Twitter CEO Jack Dorsey has suggested the company is still looking at options for allowing people to edit tweets. Ideas include a function that gives you up to 30 seconds to recall a tweet before it goes live on the service.
Social Media

‘Instagram egg’ embarks on a new adventure as man behind it is unmasked

The Instagram egg made global headlines recently after it became the most-liked post on the photo-sharing app. The person behind the account has now been revealed, as has his reason for choosing an egg for the stunt.
Social Media

Periscope tool adds guests to feeds so streamers can become talk show hosts

Periscope users can now invite viewers to chime into the conversation with more than just the comment tool. By enabling the option to add guests, livestreamers can add guests to the conversation, in audio format only.

Crouching, climbing, and creeping, the perfect Instagram shot knows no bounds

Just how far will you go for the perfect Instagram? A recent survey shows just how willing Instagram users -- and Instagram husbands -- are to climb, lie down, embarrass themselves or let their food go cold for the perfect shot.
Social Media

Facebook’s long-promised ‘unsend’ feature arrives. Here’s how to use it

Send a message to the wrong person? Messenger now gives you 10 minutes to take it back. After an update beginning to roll out today, users can now retract messages if they act within the first 10 minutes after sending the message.
Social Media

YouTube boss admits even her own kids gave the ‘Rewind’ video a thumbs down

YouTube's 2018 Rewind video went down like a lead balloon at the end of last year, becoming the most disliked video in its history. And now YouTube's CEO has admitted that even her own kids thought it was pretty darn awful.
Social Media

Snapchat finally recovers from its redesign — so here comes an Android update

Snapchat's drop in users after launching a controversial redesign has finally stagnated. During the fourth quarter and 2018 earnings report, Snapchat shared that the company is rolling out an Android update designed to increase performance.
Social Media

Skype’s new ‘blur background’ feature could help keep you from blushing

Skype's latest feature for desktop lets you blur your background during video calls. The idea is that it keeps you as the focus instead of distracting others with whatever embarrassing things you might have on show behind you.
Social Media

Twitter users are declining but more people are seeing ads every day

Twitter's end-of-the-year report for 2018 is a mix of good and bad news. The good news is that more users are seeing adds daily, the metric the company will focus on moving forward. But the bad news is that monthly active users are…

Switch up your Reddit routine with these interesting, inspiring, and zany subs

So you've just joined the wonderful world of Reddit and want to explore it. With so many subreddits, however, navigating the "front page of the internet" can be daunting. Here are some of the best subreddits to get you started.