Google+ gets more visual with a big UI update

This morning Google announced one of its first big updates to Google+. “More than 170 million people have upgraded to Google+, enjoying new ways to share in Search, Gmail, YouTube and lots of other places,” the Google blog reads. “It’s still early days, and there’s plenty left to do, but we’re more excited than ever to build a seamless social experience, all across Google.”

Here’s a quick breakdown of the changes, which are subtle yet significant. Navigation will now be moved to the left hand side bar, with bigger and cleaner icons. This seems to distinguish it from Gmail’s looks a little better – when you have Gmail and Google+ open side by side, you’ll notice that the side and top navigation interfaces are quite similar. Here’s a side-by-side look at the old and new format:

old new

You can customize this side ribbon by dragging and dropping features where you choose – or hide them all together, and they’ll be found under “More.”

Images are getting a considerable facelift as well. Videos and photos will not be full bleed, and Google+ will not collect all the activity around your posted content a more immersive and conversational way. It’s more of a design change than anything else, but it helps to break up what can be a lot of text thrown at your eyes in the current system.


Google is also giving Hangouts a bit of a promotion. The chat application has arguably been one of Google+’s most original and well-used features, and now it will have its own dedicated page. This is a much-needed update, giving users the ability to quickly see all public and On Air hangouts, a rotation of popular hangouts, and invitations to hangouts from people in your circles. Hangouts has been a great, but maybe under-utilized, service, and much of that could probably be attributed to lack of promotion.

Another new page is the Explore page. It’s really just a quick way to click and see what topics are trending across the network.

The profile page is getting a bit of the Facebook Timeline treatment as well, with a larger photo and cover photo. Really, all that seems to be missing is the year toggle (and yes, most of your friends). The chat list will also receive some improved real estate for quicker access to your friends.

new profile

It’s been awhile since Google issued a significant update to Google+, and most of those were under-the-hood improvements. This is the first time the social network has really cleaned up its UI and added some new design – and it was much-needed. Google+ has seemed like a rather sterile environment, with all that white and minimalist design. But this makes a little more approachable, a little easier on the eyes.

The site has had some well-documented struggles since its launch, and it’s taken a beating from smaller (infrastructure-wise), yet heavily visual applications like Pinterest and Instagram; it’s possible Google+ is taking a page out of their book with these design-focused updates. The changes should start rolling out today.

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