Twitter adds new analytics tool to help power users get more clicks to their links

twitter adds new analytics tool card

Twitter has introduced a new way for power users to see which of the links and media they put up on the micro-blogging site are getting good responses.

“Analytics for Twitter cards” gives users two ways to gauge how their tweets that contain media are faring. First, they can look at how many Twitter users have engaged with these tweets, with a graph showcasing which days are better than others for user engagement. Then, they can look at how their follower rate compares. Analytics for Twitter Cards identifies spikes in followers, so if one of your tweets seems to have inspired people to follow your account, you will know which one it is. 

The product isn’t designed for the average Twitter user. It is meant for brands, companies, and individuals with very large followings (a.k.a. celebrities). To use it, you need to have Twitter Cards enabled, so this tool is going to mean more to marketers and social media managers than it will if you mainly use Twitter to follow sports blogs. 

It might be of great interest to you if you’re following how Twitter’s stock is doing, though, because this is a good product that will appeal to the accounts that pay Twitter money and keep the micro-blogging service in business. 

If you want a more casual Twitter analytics service, Digital Trends has recommended several in the past, like Twitonomy. 

Want to know more about how this will work? Check out the video Twitter made to explain it:

Social Media

Periscope tool adds guests to feeds so streamers can become talk show hosts

Periscope users can now invite viewers to chime into the conversation with more than just the comment tool. By enabling the option to add guests, livestreamers can add guests to the conversation, in audio format only.
Gaming

Become a champion with our beginner's guide to Apex Legends

Jumping into Apex Legends for the first time? Need help becoming a champion? Our Apex Legends beginner's guide has 15 tips and tricks that will hopefully help your team make it into the champion's circle.
Mobile

Worried about extra data charges? Here's how to check your usage on an iPhone

It's common to get a little nervous about nearing data limits. Keep your peace of mind by checking how much data your iPhone is using. Our guide on how to check data usage on an iPhone helps you stay in control.
Gaming

Take some time to reminisce with the 25 best Sega Genesis games of all time

Although the company has since fallen into obscurity, Sega was an indisputable titan throughout the '90s. That said, here are 25 best Sega Genesis games that helped define its fabled decade.
Home Theater

Cutting the cord? Let us help you find the best service for live TV streaming

There's a long list of live TV streaming services available to help you cut the cord and replace your traditional TV subscription. Each is different in important ways, and this guide will help you find the best one for you.
Photography

Crouching, climbing, and creeping, the perfect Instagram shot knows no bounds

Just how far will you go for the perfect Instagram? A recent survey shows just how willing Instagram users -- and Instagram husbands -- are to climb, lie down, embarrass themselves or let their food go cold for the perfect shot.
Social Media

Facebook’s long-promised ‘unsend’ feature arrives. Here’s how to use it

Send a message to the wrong person? Messenger now gives you 10 minutes to take it back. After an update beginning to roll out today, users can now retract messages if they act within the first 10 minutes after sending the message.
Social Media

YouTube boss admits even her own kids gave the ‘Rewind’ video a thumbs down

YouTube's 2018 Rewind video went down like a lead balloon at the end of last year, becoming the most disliked video in its history. And now YouTube's CEO has admitted that even her own kids thought it was pretty darn awful.
Social Media

Snapchat finally recovers from its redesign — so here comes an Android update

Snapchat's drop in users after launching a controversial redesign has finally stagnated. During the fourth quarter and 2018 earnings report, Snapchat shared that the company is rolling out an Android update designed to increase performance.
Social Media

Skype’s new ‘blur background’ feature could help keep you from blushing

Skype's latest feature for desktop lets you blur your background during video calls. The idea is that it keeps you as the focus instead of distracting others with whatever embarrassing things you might have on show behind you.
Social Media

Twitter users are declining but more people are seeing ads every day

Twitter's end-of-the-year report for 2018 is a mix of good and bad news. The good news is that more users are seeing adds daily, the metric the company will focus on moving forward. But the bad news is that monthly active users are…
Web

Switch up your Reddit routine with these interesting, inspiring, and zany subs

So you've just joined the wonderful world of Reddit and want to explore it. With so many subreddits, however, navigating the "front page of the internet" can be daunting. Here are some of the best subreddits to get you started.
Computing

YouTube beats Apple, Netflix as the most trusted brand by millennials

The popular video sharing website YouTube climbed up in an annual Mblm study, moving up from third place in 2018 and coming ahead of both Apple and Netflix in final 2019 rankings. 
Social Media

LinkedIn finally gets around to launching its own live video tool

Live video is coming to LinkedIn for businesses and individuals on the site. The livestreaming feature is launching in beta in the U.S. before rolling out to the entire community.