Recent content and feature updates for Pokémon Go have brought it closer to being a game for everyone, but will Niantic be able to tackle the game's most glaring issues before the launch of Pokémon: Let's Go?
A recent survey questioned 595 VR and AR professionals about business growth in the consumer and enterprise markets. Only 24 percent report strong sales in the enterprise while 18 percent show strong sales in the consumer market.
Magic Leap may not be a household name yet, but that may be set to change. The secretive company is partnering with AT&T in a deal that will bring its innovative AR/VR headset to as many people as possible.
Streem's AR-enhanced mobile video platform has partnered with the Porch network of more than 250,000 contractors nationwide. The Streem app connects homeowners with Porch assistants who capture information for contractors to make quotes.
Microsoft's accessories for virtual reality will make it feel more real when you're playing a game of virtual hoops. You will be able to feel drag as you're trying to make a shot, and virtual checks will feel like real ones.
Apple is working on its own mixed reality headset. With an 8K display for each eye, the glasses, which combines augmented and virtual reality technologies, may arrive in 2020 with custom Apple components to deliver a wireless experience.
Snapchat now uses the same tech as Face ID to make sure that your Lenses look amazing every time. Thanks to integration with Apple's TrueDepth data, Lenses can now add shadows, highlights, and track movement better than before.
Streem uses augmented reality to “beam” a home professional to your house via an app. The professional can then take measurements, identify appliances, and give you estimates on how much a job will cost.
Sotheby's International Realty and its new virtual staging augmented reality app, powered by Rooomy, is called Curate. The app promises to revolutionize both the buying and selling experience for real estate agents and new homeowners alike.
Overstock introduced augmented reality to its Overstock app for Android, now powered by Google's ARCore technology. Folks can now take advantage of the AR experience directly from the app and check out true-to-life-size 3D models.
Folks with Android smartphones enabled with ARCore will be able to leverage augmented reality technology in order to help (re)design their homes. It's all thanks to a new AR feature called "View in Your Space," courtesy of Lowe's.