Microsoft Inks with Blinx for Video Search

By Geoff Duncan Published June 19, 2018

Official announcements aren’t expected until the close of markets today, but software giant Microsoft is expected to announce today that it has inked a deal with online video site blinx to power video search features on the company’s MSN and Live.com Internet services.

AOL, Lycos, Reuters, PR Newswire, MTV, and many other companies have selected blinkx technology to power their own video and media search functions, or entered deals with blinkx to make their content searchable through blinkx.tv’s own search portal. At the moment, blinkx indexes offers searchable access to more than six million hours of video, audio, and television programming. The technology uses speech recognition and video analyses to provide text-searchable indexes of video and audio content; blinkx stores and serves the searchable indexes, but leaves the video-serving to the originating sites.

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Unlike many previous deals with blinkx, Microsoft will reportedly pay blinkx a licensing fee to use the technology on its own sites rather than entering into a revenue-sharing arrangement based on advertising.

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Geoff Duncan writes, programs, edits, plays music, and delights in making software misbehave. He's probably the only member…

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