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Ram Trucks’ new 1500 pickup is a ‘Rebel’ with a mud-flinging cause

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Ram Trucks has announced a new off-road package for the 2015 Ram 1500.

Its name? Rebel.

Unveiled at the 2015 Detroit Auto Show, the model equips a multitude of trail-ready equipment, including 33-inch tires, a 3.92 axle ratio, new skid plates, front tow hooks, and exclusive air suspension that raises ride height by one inch.

The ‘Rebel’ package is offered with the 305-horsepower, 3.6-liter V6 and the 395-hp, 5.7-liter V8.

 

“Offering an off-road-style package on the Ram 1500 has been on our to-do list for some time but the right combination didn’t present itself until now,” said Bob Hegbloom, CEO of Ram Trucks. “The Rebel drops right into a core segment of the truck market with unique design cues and can-do attitude backed by Ram Truck engineering.”

Despite a ride height of 10.3 inches and a bolstered body, the biggest changes to come with the Rebel package are aesthetic.

The front end has been completely revamped, with a RAM adorned grill replacing the stock unit’s “cross-hair” design. The 1500 looks much more modern and aggressive now, accentuated by new LED fog lamps, projector headlights, and a twin-snorkel aluminum hood.

Moving back, there are flat black badges and 17-inch aluminum alloys, and the rear is highlighted by a powder coated bumper with flared cutouts.

The rugged off-road theme continues inside the cabin, as the vinyl seats wear a tire tread pattern that matches the Toyo rubber touching the pavement. There are ‘Radar Red’ accents aplenty and logo-laden surfaces everywhere, tied together with black headliner and red stitching.

The Ram 1500 Rebel goes on sale in the second half of 2015.

Andrew Hard
Andrew Hard
Former Staff Writer
Andrew first started writing in middle school and hasn't put the pen down since. Whether it's technology, music, sports, or…
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